Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Stan Phelps

Stan Phelps

Keynote Speaker: IBM Futurist, Workshop Facilitator & Author

Stan Phelps Biography

Stan Phelps is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional®, and best-selling author of the Goldfish Series. He is also an Instructor for the ANA School of Marketing and Rutgers Business School.

A show and tell speaker, Phelps empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results.

He's the best-selling author of: Purple Goldfish -12 Ways to Win Customers and Influence Word of Mouth; Green Goldfish - Beyond Dollars: 15 Ways to Drive Employee Engagement; Golden Goldfish - The Vital Few; Blue Goldfish - Using Technology, Data, and Analytics to Drive Both Profits and Prophets; Purple Goldfish Service Edition - The 12 Ways Hotels, Restaurants and Airlines Win the Right Customers; Red Goldfish - Motivating Sales and Loyalty Through Shared Passion and Purpose; Pink Goldfish - Embracing Weirdness and Amplifying Weakness to Differentiate in Business.

A masterful storyteller who quickly connects with audiences, Phelps has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, Exxon Mobil, Boeing, Caterpillar, Ford Motor, Kroger, Cardinal Health, Walt Disney, UnitedHealth, Rocket Companies, and more.

Contact a speaker booking agent to check availability on Stan Phelps and other top speakers and celebrities.

Stan Phelps Speaking Topics

Purple Goldfish: Little Things Make the Biggest Difference in Creating 'WOW'

Customer experience today is largely about the little moments. This program covers the 10 different types of Purple Goldfish that you can use to add value or reduce friction for your customers.

As a result of this program, participants will:

  • Tools: Get equipped with the I.D.E.A. process for designing customer experience.
  • Skills: Understand how to do the little things to drive value or reduce customer effort.
  • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

Green Goldfish: Go Beyond Dollars to Drive Employee Engagement

The program explores signature ways “beyond dollars” to drive employee engagement such as onboarding, team building, flexibility, recognition, and empowerment. Attendees will walk away with the knowledge of the key drivers of employee engagement. They’ll be able to introduce actionable ideas for their teams, little things that will increase engagement, improve retention and reinforce culture.

As a result of this program, participants will:

  • Tools: Get equipped with the 3D process for employee experience design.
  • Skills: Understand how to develop programs that address basics, belonging, and building.
  • Empathy: Gain a deeper appreciation for the needs, desires, and expectations of employees.

Red Goldfish: Embrace Purpose to Win Hearts, Minds & Profits

Purpose has changed the way we work and how customers buy. This program reveals how businesses can embrace their purpose to drive engagement, fuel profits, and make an impact on society.

As a result of this program, participants will:

  • Tools: Discover eight purpose archetypes and how purpose drives differentiation
  • Skills: Understand how to bring purpose to life within an organization
  • Empathy: Gain a deeper appreciation for emotional drivers

Blue Goldfish: Leverage Technology to Drive Profits and Prophet

Customers today expect brands to understand their individual needs and be more responsive. This program will illuminate how technology drives competitive advantage, loyalty, and word of mouth.

As a result of this program, participants will:

  • Tools: Get equipped with the 3 R’s to leverage technology.
  • Skills: Understand how to turn insights into actions.
  • Empathy: Gain a deeper appreciation for the needs and desires of customers using analytics.

Pink Goldfish: Amplify Differentiation to Stand Out in the Marketplace

How do you stand out in a sea of sameness? This program provides an unconventional eight-part F.L.A.W.S.O.M.E. framework for achieving competitive separation.

As a result of this session, participants will:

  • Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
  • Skills: Understand how to design in order amplify uniqueness.
  • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

Stan Phelps Videos

Stan Phelps Speaker Reel AAE
The Key to Excelling Under Pressure - The Diamond Rule
122. Stan Phelps Author & Virtual Speaker - Inspiring Leadership ...

How do I book Stan Phelps to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Stan Phelps for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Stan Phelps, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Stan Phelps or any other speaker of your choice.

How much does it cost to book Stan Phelps for a speaking engagement?

Speaking fees for Stan Phelps, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Stan Phelps are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Stan Phelps, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Stan Phelps speak about?

Stan Phelps is a keynote speaker and industry expert who speaks on a wide range of topics such as Customer Service, Marketing, Human Resources, Business, Entrepreneurship, Business Growth, Business Ethics, Corporate Strategy, Futurism, Authors and Consulting.

Where does Stan Phelps travel from?

Stan Phelps generally travels from Raleigh, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Stan Phelps?

AAE Speakers Bureau has successfully secured keynote speakers like Stan Phelps for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Stan Phelps for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Stan Phelps or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Stan Phelps is a keynote speaker and industry expert who speaks on a wide range of topics including Customer Service, Marketing and Human Resources. The estimated speaking fee range to book Stan Phelps for live events is $10,000 - $20,000, and for virtual events Below $10,000. Stan Phelps generally travels from Raleigh, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Don Peppers, Erik Qualman and Harish Shah. Contact All American Speakers for ratings, reviews, videos and information on scheduling Stan Phelps for an upcoming event.

Stan Phelps Speaking Topics

  • Purple Goldfish: Little Things Make the Biggest Difference in Creating 'WOW'

    Customer experience today is largely about the little moments. This program covers the 10 different types of Purple Goldfish that you can use to add value or reduce friction for your customers.

    As a result of this program, participants will:

    • Tools: Get equipped with the I.D.E.A. process for designing customer experience.
    • Skills: Understand how to do the little things to drive value or reduce customer effort.
    • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

  • Green Goldfish: Go Beyond Dollars to Drive Employee Engagement

    The program explores signature ways “beyond dollars” to drive employee engagement such as onboarding, team building, flexibility, recognition, and empowerment. Attendees will walk away with the knowledge of the key drivers of employee engagement. They’ll be able to introduce actionable ideas for their teams, little things that will increase engagement, improve retention and reinforce culture.

    As a result of this program, participants will:

    • Tools: Get equipped with the 3D process for employee experience design.
    • Skills: Understand how to develop programs that address basics, belonging, and building.
    • Empathy: Gain a deeper appreciation for the needs, desires, and expectations of employees.

  • Red Goldfish: Embrace Purpose to Win Hearts, Minds & Profits

    Purpose has changed the way we work and how customers buy. This program reveals how businesses can embrace their purpose to drive engagement, fuel profits, and make an impact on society.

    As a result of this program, participants will:

    • Tools: Discover eight purpose archetypes and how purpose drives differentiation
    • Skills: Understand how to bring purpose to life within an organization
    • Empathy: Gain a deeper appreciation for emotional drivers

  • Blue Goldfish: Leverage Technology to Drive Profits and Prophet

    Customers today expect brands to understand their individual needs and be more responsive. This program will illuminate how technology drives competitive advantage, loyalty, and word of mouth.

    As a result of this program, participants will:

    • Tools: Get equipped with the 3 R’s to leverage technology.
    • Skills: Understand how to turn insights into actions.
    • Empathy: Gain a deeper appreciation for the needs and desires of customers using analytics.

  • Pink Goldfish: Amplify Differentiation to Stand Out in the Marketplace

    How do you stand out in a sea of sameness? This program provides an unconventional eight-part F.L.A.W.S.O.M.E. framework for achieving competitive separation.

    As a result of this session, participants will:

    • Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
    • Skills: Understand how to design in order amplify uniqueness.
    • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

Stan Phelps Videos

Stan Phelps Speaker Reel AAE
The Key to Excelling Under Pressure - The Diamond Rule
122. Stan Phelps Author & Virtual Speaker - Inspiring Leadership ...
NCBA Annual Meeting 2019 - Embrace Wellness - Stan Phelps ...
Stan Phelps Purple Goldfish 20 Minute Keynote
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