Event Planning Resources
The resources below were created to help event and meeting organizers create, measure, and expand the potential of corporate events, university events, and association conferences. These reports, ebooks, videos, case studies, and calculators are all available for download. As your trusted partner in the speaker booking process, AAE is committed to helping create engaging and memorable events.
Guides for Successful Event Planning
With the time that goes into planning and executing a great, engaging event, your free time to learn new skills or improve others might be more limited than you’d like. We’ve assembled a list of great resources that can help you on your event planning journey, whether you are an industry veteran or new to the business.
Event Planning Guides
Customer Success Stories
Organizations across industries like technology, financial services, non-profit, and university, leverage the impact that a keynote speaker can make to engage audiences and convey compelling messages to attendees. Here are some examples of the clients we’ve been fortunate to work with who share their success stories.
From the AAE Speaks Blog
- Keynote Speakers Across Today’s Most In-Demand Topics
Audiences today are looking for more than inspiration alone. They want context, clarity, and ideas that help them understand change as it happens. From leadership and geopolitics to artificial intelligence and workplace culture, event planners are prioritizing speakers who can address timely topics with credibility and real-world insight. The topics below reflect the conversations organizations
- How to Book a Celebrity Chef for an Event: Costs, Process, and Top Talent
Booking celebrity chefs for events has become a powerful way to attract attention, engage audiences, and create memorable experiences. From live cooking demonstrations to keynote-style talks on leadership, creativity, and hospitality, celebrity chefs bring credibility and energy that few other speakers can match. If you’re researching how to hire a celebrity chef, wondering how much
- Top Keynote Speakers to Watch in 2026
Each year brings new opportunities to elevate the impact of your events. Securing the perfect speaker is a crucial part of hosting a truly unforgettable experience for your audience. If you’re looking for some fresh ideas to consider in the 2026 planning cycle, we’ve got you covered. Take a look at 26 top keynote speakers
- 2025 in Review: Event Trends, Top Speakers, and Client Success
As 2025 winds down, the events landscape feels more energized and imaginative than it has in years. Organizations experimented with new formats, explored future-focused topics, and looked for speakers who could create memorable, meaningful moments for their audiences. Planners also navigated shifting timelines, rising expectations, and evolving ideas about what makes an event successful. The
- Event Highlight: A World-Class Athlete Takes Leaders to the Slopes
This upcoming event transforms the typical speaker engagement into an immersive, on-mountain learning opportunity. Rather than delivering a standard keynote, the guest will guide participants through an interactive ski clinic that blends skill-building, mindset, and real-time coaching in a way few leaders ever get to experience. The host, a global community of senior executives and
Speaker Spotlight Videos
Video is a very helpful tool in the busy event organizer’s toolbox. Giving us a sense for personality, speaking style, and topic expertise, speakers who can effectively draw you in through video are highly likely to do the same (or better) in person. Below, you’ll find a series of speaker interviews we did, and we also have compiled playlists featuring some of the top talent in a variety of categories. Check them out below.
DEI speaker Deanna Singh shares valuable insight on building an inclusive workplace.
