Omar Johnson

Omar Johnson

Keynote Speaker: Former CMO at Beats by Dre & VP at Apple; Founder of ØPUS United, Marketing Innovator & Brand Genius

Omar Johnson Biography

Omar Johnson, former CMO at Beats by Dre and former VP Marketing at Apple, is a marketing innovator in the art of collaboration. Throughout his career, Johnson has touched all facets of marketing, ranging from brand development and positioning, to advertising and global digital marketing. He has been named a “Brand Genius” by Adweek and one of the “Most Innovative CMOs” by Business Insider.

Johnson founded ØPUS United, a modern professional services firm and multi-disciplined collective of award-winning executives, athletes, strategists, data scientists, and musicians, who understand the anatomy of world-class brands. The company is built on his proprietary approach, Culture-Centric Analytics and ØPUS Score which quantifies how brands partner consumers and celebrities to drive value and audience exchange.

Johnson is from Brooklyn, NY. He received a BS in Biology and Chemistry from Georgia State University and an MBA from Goizueta Business School at Emory University.

Contact a speaker booking agent to check availability on Omar Johnson and other top speakers and celebrities.

Omar Johnson Speaking Topics

DIVERSITY IN BUSINESS: MEETING PEOPLE “WHERE THEY ARE”

Many leaders and business owners are at a loss on how they can concretely affect change and grow their business in regards to diversity. Join us for a conversation with Omar Johnson, Former CMO at Beats by Dre, and Former VP of Marketing at Apple, Inc. as he shares his thoughts on how we can support our black employees, partner with the communities they serve, and make more conscious decisions in our marketing and branding efforts.

LEADERSHIP: MEETING PEOPLE “WHERE THEY ARE”

The idea of the majority office culture is changing. Instead of expecting everyone to fall in line, employees are encouraged to bring their individuality to work, such as their culture, gender, or sexual orientation. While celebrating and encouraging individual differences is good for breaking groupthink and innovating, it is also hard to manage as a leader. In this talk, Omar Johnson discusses the challenges and benefits of meeting people where they are. Audiences will come away with an understanding of employee differences, which can provide for a better work environment that enriches the company culture and the bottom line.

MARKETING BRANDS WITH AUTHENTICITY AND EMOTION

Big companies spend millions of dollars on advertising campaigns to drive brand awareness, but Omar Johnson was able to make Beats headphones a viral social media phenomenon and an international success on almost no budget. Johnson learned the key to building great brand awareness was to listen, be curious, and to use truth and emotion to connect to the audience. In this talk, Johnson will share his experiences of creating emotional connections to a brand through innovative and unconventional marketing techniques.

THE BEATS STORY: BUILDING AN INTERNATIONAL BRAND

When Dr. Dre and Jimmy Iovine created Beats in 2006, their goal was to create a great sounding headphone. However, it wasn’t until Omar Johnson came along that Beats became the most popular headphone for athletes and musicians. Johnson was able to turn a 180 million dollar company into a billion dollar enterprise through unconventional marketing tactics and his brand of insight, idea, execution and result. In his highly engaging talk, Johnson shows how he used curiosity and creativity to turn Beats headphones from a commodity product into an experience and an international brand.

THE BEST IDEA WINS: HOW TO WORK WITH THE CROWD, IGNORE THE DATA, AND USE THE ART OF LISTENING TO DEVELOP YOUR BEST IDEAS

Marketing is about ideas and authenticity. When Omar Johnson took over the marketing for Beats by Dre, he created a flat organization style where the best idea could win. He encouraged everyone to contribute ideas from the newest member of the team to the oldest. Instead of heavy data analysis, his team would talk to actual users of Beats in the streets in order to find why and how people were using their headphones. The result was a billion dollar company and category leader. In this talk, Omar shares techniques from his experience on how to develop the best ideas.

Omar Johnson Videos

"How to Stand out in Today's Crowded Tech Landscape" with Kobie Fuller
Beats by Dre’s Omar Johnson on building a brand and standing out
Episode 11 - Omar Johnson

How do I book Omar Johnson to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Omar Johnson for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Omar Johnson, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Omar Johnson or any other speaker of your choice.

How much does it cost to book Omar Johnson for a speaking engagement?

Speaking fees for Omar Johnson, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Omar Johnson are $50,000 - $100,000 for live events and $20,000 - $30,000 for virtual events. For the most current speaking fee to hire Omar Johnson, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Omar Johnson speak about?

Omar Johnson is a keynote speaker and industry expert who speaks on a wide range of topics such as Marketing, Business Leadership, Business Growth, Leadership, Consulting, Entrepreneurship, Technology, Business, Black Heritage, Virtual, Thought Leadership, Storytelling and Executive Leadership.

Where does Omar Johnson travel from?

Omar Johnson generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Omar Johnson?

AAE Speakers Bureau has successfully secured keynote speakers like Omar Johnson for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Omar Johnson for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Omar Johnson or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Omar Johnson is a keynote speaker and industry expert who speaks on a wide range of topics including Marketing, Business Leadership and Business Growth. The estimated speaking fee range to book Omar Johnson for live events is $50,000 - $100,000, and for virtual events $20,000 - $30,000. Omar Johnson generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Daymond John, Marc Randolph and Randi Zuckerberg. Contact All American Speakers for ratings, reviews, videos and information on scheduling Omar Johnson for an upcoming event.

Speaker profile last updated by AAE Talent Team on 27/09/2024.

Omar Johnson Speaking Topics

  • DIVERSITY IN BUSINESS: MEETING PEOPLE “WHERE THEY ARE”

    Many leaders and business owners are at a loss on how they can concretely affect change and grow their business in regards to diversity. Join us for a conversation with Omar Johnson, Former CMO at Beats by Dre, and Former VP of Marketing at Apple, Inc. as he shares his thoughts on how we can support our black employees, partner with the communities they serve, and make more conscious decisions in our marketing and branding efforts.

  • LEADERSHIP: MEETING PEOPLE “WHERE THEY ARE”

    The idea of the majority office culture is changing. Instead of expecting everyone to fall in line, employees are encouraged to bring their individuality to work, such as their culture, gender, or sexual orientation. While celebrating and encouraging individual differences is good for breaking groupthink and innovating, it is also hard to manage as a leader. In this talk, Omar Johnson discusses the challenges and benefits of meeting people where they are. Audiences will come away with an understanding of employee differences, which can provide for a better work environment that enriches the company culture and the bottom line.

  • MARKETING BRANDS WITH AUTHENTICITY AND EMOTION

    Big companies spend millions of dollars on advertising campaigns to drive brand awareness, but Omar Johnson was able to make Beats headphones a viral social media phenomenon and an international success on almost no budget. Johnson learned the key to building great brand awareness was to listen, be curious, and to use truth and emotion to connect to the audience. In this talk, Johnson will share his experiences of creating emotional connections to a brand through innovative and unconventional marketing techniques.

  • THE BEATS STORY: BUILDING AN INTERNATIONAL BRAND

    When Dr. Dre and Jimmy Iovine created Beats in 2006, their goal was to create a great sounding headphone. However, it wasn’t until Omar Johnson came along that Beats became the most popular headphone for athletes and musicians. Johnson was able to turn a 180 million dollar company into a billion dollar enterprise through unconventional marketing tactics and his brand of insight, idea, execution and result. In his highly engaging talk, Johnson shows how he used curiosity and creativity to turn Beats headphones from a commodity product into an experience and an international brand.

  • THE BEST IDEA WINS: HOW TO WORK WITH THE CROWD, IGNORE THE DATA, AND USE THE ART OF LISTENING TO DEVELOP YOUR BEST IDEAS

    Marketing is about ideas and authenticity. When Omar Johnson took over the marketing for Beats by Dre, he created a flat organization style where the best idea could win. He encouraged everyone to contribute ideas from the newest member of the team to the oldest. Instead of heavy data analysis, his team would talk to actual users of Beats in the streets in order to find why and how people were using their headphones. The result was a billion dollar company and category leader. In this talk, Omar shares techniques from his experience on how to develop the best ideas.

Omar Johnson Videos

"How to Stand out in Today's Crowded Tech Landscape" with Kobie Fuller
Beats by Dre’s Omar Johnson on building a brand and standing out
Episode 11 - Omar Johnson
Omar Johnson - People-Diversity, Product, Storytelling
Omar Johnson, Beats by Dre: Bringing the brand to life through sport

Omar Johnson Reviews

  • RampUp - Oct 08 2020

  • The Kaleidoscope team had a great experience working with All American Entertainment, we had a very tight turn around to source a keynote speaker for our event and the team worked exceptionally hard to put forward the best person who fit into our creative brief and budget. The AAE team was extremely responsive, personable and very professional throughout the entire process. Everything was perfect and we really enjoyed Omar's speech he was a great addition to the event.
    Accenture UK Limited - Feb 12 2020

  • It was a great event and Omar was fabulous! He had everyone literally enthralled and engaged from start to finish, he then stayed around afterwards mingling with the guests.
    Accenture - Feb 07 2020

  • The event was really successful and Omar Johnson’s segment was a personal highlight for me, the whole keynote speech was very inspiring and the audience was very engaged too.
    Accenture UK Limited - Feb 07 2020

  • Chick-fil-A, Inc. - Feb 18 2019

  • How do I book Omar Johnson to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Omar Johnson for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Omar Johnson, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Omar Johnson or any other speaker of your choice.
  • How much does it cost to book Omar Johnson for a speaking engagement?

    Speaking fees for Omar Johnson, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Omar Johnson are $50,000 - $100,000 for live events and $20,000 - $30,000 for virtual events. For the most current speaking fee to hire Omar Johnson, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Omar Johnson speak about?

    Omar Johnson is a keynote speaker and industry expert who speaks on a wide range of topics such as Marketing, Business Leadership, Business Growth, Leadership, Consulting, Entrepreneurship, Technology, Business, Black Heritage, Virtual, Thought Leadership, Storytelling and Executive Leadership.
  • Where does Omar Johnson travel from?

    Omar Johnson generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Omar Johnson?

    AAE Speakers Bureau has successfully secured keynote speakers like Omar Johnson for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Omar Johnson for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Omar Johnson or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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OMAR JOHNSON

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