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Jennifer Saenz

Jennifer Saenz

Keynote Speaker: Senior Vice President and CMO at Frito-Lay North America

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Jennifer Saenz Biography

Jennifer Saenz is senior vice president and chief marketing officer of FritoLay North America. She leads marketing for the PepsiCo snacks portfolio -- a $14 billion division. Jennifer has oversight for brand marketing, innovation, strategic insights, design and media.

She has led several recent breakthrough marketing initiatives, including: the Cannes Gold Lion-award winning Cheetos Museum – the world’s first collection of the most interesting Cheetos shapes in existence. Under her guidance, the marketing team at Frito-Lay has also executed the Cannes award-winning Stacy’s Stands With You - nine limited-edition bags that were inspired by iconic signs and moments in women's history.

Jennifer has also inspired the team to push for strong experiential programs like the recent Cheetos Restaurants in New York and Los Angeles – the “Spotted Cheetah” and “Flamin’ Hot Spot” were actual pop-up restaurants featuring restaurant-quality dishes using Cheetos – and the Tostitos Party Safe Bag – a bag that could indicate if someone had been drinking and reveal an Uber code to ensure Super Bowl partiers could receive a safe ride home.

Prior to her role as CMO, Jennifer directed the company’s product innovation strategy. Before that, she led the Lay’s brand, where she ran the highly successful “Do Us a Flavor” program where consumers are asked to create America’s next great potato chip. Other roles during her tenure at Frito-Lay North America include oversight of the SunChips, Baked, Smartfood, and Flat Earth brands, as well as Kroger & Publix customer marketing.

Prior to joining Frito-Lay North America, she worked in Deloitte Consulting’s Consumer Business and Retail Strategy group. Outside of work, she and her husband stay busy chasing around their three little boys.

Jennifer earned a Master of Business Administration from The Wharton School at the University of Pennsylvania and a Bachelor of Business Administration from the Goizueta School of Business at Emory University.

Contact a speaker booking agent to check availability on Jennifer Saenz and other top speakers and celebrities.

Jennifer Saenz Videos

Why embrace a crazy election year? Frito-Lay's CMO explains ...

How to book Jennifer Saenz?

Our booking agents have successfully helped clients around the world secure talent like Jennifer Saenz for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Jennifer Saenz, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Jennifer Saenz or any other celebrity of your choice.

How much does it cost to book Jennifer Saenz?

Booking fees for Jennifer Saenz, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Jennifer Saenz, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for Jennifer Saenz?

All American Entertainment has successfully secured celebrity talent like Jennifer Saenz for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Jennifer Saenz for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Jennifer Saenz or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Jennifer Saenz or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


Jennifer Saenz is a keynote speaker and industry expert who speaks on a wide range of topics including Marketing, Teamwork & Teambuilding and Female Leadership. Please contact us for live or virtual event fee details. Jennifer Saenz generally travels from Dallas, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jay Baer, Omar Johnson and Lori Cheek. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jennifer Saenz for an upcoming event.

Jennifer Saenz Videos

Why embrace a crazy election year? Frito-Lay's CMO explains ...

How to book Jennifer Saenz?

Our booking agents have successfully helped clients around the world secure talent like Jennifer Saenz for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Jennifer Saenz, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Jennifer Saenz or any other celebrity of your choice.

How much does it cost to book Jennifer Saenz?

Booking fees for Jennifer Saenz, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Jennifer Saenz, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for Jennifer Saenz?

All American Entertainment has successfully secured celebrity talent like Jennifer Saenz for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Jennifer Saenz for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Jennifer Saenz or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Jennifer Saenz or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


Jennifer Saenz is a keynote speaker and industry expert who speaks on a wide range of topics including Marketing, Teamwork & Teambuilding and Female Leadership. Please contact us for live or virtual event fee details. Jennifer Saenz generally travels from Dallas, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jay Baer, Omar Johnson and Lori Cheek. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jennifer Saenz for an upcoming event.

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All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

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