Charles Green
Keynote Speaker: Business Trust Authority & Executive Educator; Founder & CEO at Trusted Advisor Associates; Co-Author of "The Trusted Advisor"
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Charles Green Biography
Charles H. Green is an authority on trust in business, recognized for co-creating the "Trusted Advisor" model, which has influenced how professionals approach client relationships. As an executive educator and business strategy consultant specializing in the professional services industry, Green developed his expertise through extensive experience in management consulting, including roles at The MAC Group and Gemini Consulting, before founding his own firm to focus on trusted business relationships. Green is a graduate of Columbia and Harvard Business School.
Green's contributions to the field of trust are reflected in three books: "The Trusted Advisor," co-authored with David Maister and Robert Galford; "Trust-Based Selling"; and "The Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust," co-written with Andrea Howe. These publications provide frameworks for building and maintaining trust in business, sales, and leadership. Green has also published articles in Harvard Business Review and Management Horizons, addressing topics such as trust-based leadership, client relationships, and business development.
Green developed the Trust Equation and the Trust Quotient Assessment, tools that quantify trustworthiness using credibility, reliability, intimacy, and self-orientation. These resources offer a data-driven approach to understanding and improving trust in professional environments, making his concepts applicable across industries.
As founder and CEO of Trusted Advisor Associates, Green works with professionals and organizations to foster trust-based relationships and develop trustworthy leaders and teams. He has taught in executive education programs at the Kellogg Graduate School of Management at Northwestern University and Columbia University Graduate School of Business, as well as through his own firm. Green is a speaker and educator on trust-based relationships and selling in complex business settings, addressing audiences in various industries and functions. He focuses on commercial relationships involving sales, consulting, and advice-giving, providing practical guidance for navigating behavioral dynamics in professional environments.
Contact a speaker booking agent to check availability on Charles Green and other top speakers and celebrities.
Charles Green Speaking Topics
An organization based on trust is one whose people are trustworthy, know how to trust others, and has a reputation for both. Such organizations are distinguished by low employee turnover and high customer retention. They are flexible in the face of change, because they know how to operate from principle. They are profitable because doing business with trust is both efficient and effective. And they are run not by metrics and processes alone, but by clearly articulated and commonly held principles.
Charles H. Green talks about the benefits of trust-based organizations, and the Four Virtues and Four Values that underlie their success. Find out what it takes to have an organization that trusts, is trustworthy, and is trusted.
Leadership, we’ve been taught, is something done by leaders – uncommon individuals with charisma and vision, who can get out front and take charge. But the world has changed. It’s no longer about leaders and followers – it’s about managing horizontal relationships. With outsourcing, strategic alliances, task forces, virtual teams and changing organizations, the critical leadership skills are no longer command and control – they are trust and influence. The leader of the future knows how to achieve coordinated action by those over whom (s)he has no direct authority.
Charles H. Green talks about this new role of leaders, and the need for broader distribution of horizontal leadership skills in today’s organizations. Find out how horizontal leaders lead with trust.
There is no more effective sales tool for a seller than the trust of the buyer. That’s a bold statement, but true; trust can trump price, cost and even past relationships. Sellers who are trusted can not only generate insights, but get them accepted. Trusted sellers can deal with timeframes beyond the transaction. They are granted access to ideas and perspectives well beyond the rest of the crowd. Sellers who understand trust quickly develop answers to all customer objections. Short-term results quickly improve, because they are based on long-term benefit to customers.
Charles H. Green talks about the power of sellers who are trusted, the five-step process for establishing trust in the sales process , answering the Six Toughest Questions, and principles for creating trust in all sales situations.
That very special business relationship is not just a catch-phrase. If present, it transforms business relationships for both parties in actionable and measurable ways. Trusted advisor relationships get more done, faster, at less cost, and with qualitatively better results. Trusted advisors’ advice is taken; their client retention rates go up; and their impact is broad. Trusted advisors have mastered some skills, but also some mindsets. The trust equation, and the process of trust creation are distinct ways to achieve both.
Charles H. Green (co)-wrote the book on the subject. He talks about the benefits of trusted advisor status, and how professionals can achieve it. Examples, practical steps, and a Top Ten list of actions you can take.
Charles Green Videos
Banker's Guide to New Small Business Finance, + Website: Venture Deals, Crowdfunding, Private Equity, and Technology (Wiley Finance)
The Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust
Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships
How do I book Charles Green to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Charles Green for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Charles Green, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Charles Green or any other speaker of your choice.
How much does it cost to book Charles Green for a speaking engagement?
Speaking fees for Charles Green, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $50,000 - $100,000. For the most current speaking fee to hire Charles Green, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent.
What topics does Charles Green speak about?
Charles Green is a keynote speaker and industry expert who speaks on a wide range of topics such as Sales, Business Consulting, Family & Parenting, Communication, Business, Customer Experience, Ethics & Integrity, Business Leadership, Human Resources, Corporate Culture, Leadership, Business Authors, Thought Leadership, Disruptive Thinking and Executive Leadership.
Where does Charles Green travel from?
Charles Green generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
Who is the agent for Charles Green?
AAE Speakers Bureau has successfully secured keynote speakers like Charles Green for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Charles Green for your next private or corporate function.
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Charles Green or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
Charles Green is a keynote speaker and industry expert who speaks on a wide range of topics including Sales, Business Consulting and Family & Parenting. The estimated speaking fee range to book Charles Green for live events is $50,000 - $100,000. Please contact us for virtual event fees. Charles Green generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Adrian Gostick, Doug Lipp and Jeff Gee. Contact All American Speakers for ratings, reviews, videos and information on scheduling Charles Green for an upcoming event.
SPEAKING TOPICS
Charles Green Speaking Topics
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THE TRUST-BASED ORGANIZATION
An organization based on trust is one whose people are trustworthy, know how to trust others, and has a reputation for both. Such organizations are distinguished by low employee turnover and high customer retention. They are flexible in the face of change, because they know how to operate from principle. They are profitable because doing business with trust is both efficient and effective. And they are run not by metrics and processes alone, but by clearly articulated and commonly held principles.
Charles H. Green talks about the benefits of trust-based organizations, and the Four Virtues and Four Values that underlie their success. Find out what it takes to have an organization that trusts, is trustworthy, and is trusted.
-
LEADING WITH TRUST
Leadership, we’ve been taught, is something done by leaders – uncommon individuals with charisma and vision, who can get out front and take charge. But the world has changed. It’s no longer about leaders and followers – it’s about managing horizontal relationships. With outsourcing, strategic alliances, task forces, virtual teams and changing organizations, the critical leadership skills are no longer command and control – they are trust and influence. The leader of the future knows how to achieve coordinated action by those over whom (s)he has no direct authority.
Charles H. Green talks about this new role of leaders, and the need for broader distribution of horizontal leadership skills in today’s organizations. Find out how horizontal leaders lead with trust.
-
TRUST-BASED SELLING
There is no more effective sales tool for a seller than the trust of the buyer. That’s a bold statement, but true; trust can trump price, cost and even past relationships. Sellers who are trusted can not only generate insights, but get them accepted. Trusted sellers can deal with timeframes beyond the transaction. They are granted access to ideas and perspectives well beyond the rest of the crowd. Sellers who understand trust quickly develop answers to all customer objections. Short-term results quickly improve, because they are based on long-term benefit to customers.
Charles H. Green talks about the power of sellers who are trusted, the five-step process for establishing trust in the sales process , answering the Six Toughest Questions, and principles for creating trust in all sales situations.
-
THE TRUSTED ADVISOR
That very special business relationship is not just a catch-phrase. If present, it transforms business relationships for both parties in actionable and measurable ways. Trusted advisor relationships get more done, faster, at less cost, and with qualitatively better results. Trusted advisors’ advice is taken; their client retention rates go up; and their impact is broad. Trusted advisors have mastered some skills, but also some mindsets. The trust equation, and the process of trust creation are distinct ways to achieve both.
Charles H. Green (co)-wrote the book on the subject. He talks about the benefits of trusted advisor status, and how professionals can achieve it. Examples, practical steps, and a Top Ten list of actions you can take.
VIDEO
Charles Green Videos
BOOKS
Banker's Guide to New Small Business Finance, + Website: Venture Deals, Crowdfunding, Private Equity, and Technology (Wiley Finance)
The Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust
Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships
REVIEWS
Charles Green Reviews
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Protiviti - Jun 08 2017
FAQS
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How do I book Charles Green to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Charles Green for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Charles Green, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Charles Green or any other speaker of your choice. -
How much does it cost to book Charles Green for a speaking engagement?
Speaking fees for Charles Green, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $50,000 - $100,000. For the most current speaking fee to hire Charles Green, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent. -
What topics does Charles Green speak about?
Charles Green is a keynote speaker and industry expert who speaks on a wide range of topics such as Sales, Business Consulting, Family & Parenting, Communication, Business, Customer Experience, Ethics & Integrity, Business Leadership, Human Resources, Corporate Culture, Leadership, Business Authors, Thought Leadership, Disruptive Thinking and Executive Leadership. -
Where does Charles Green travel from?
Charles Green generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. -
Who is the agent for Charles Green?
AAE Speakers Bureau has successfully secured keynote speakers like Charles Green for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Charles Green for your next private or corporate function. -
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Charles Green or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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