Greg Bernarda
Keynote Speaker: Business Innovation Strategist & Systems Thinking Expert; Co-Author of "Value Proposition Design"; Thinkers50 Strategy Award Nominee
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Greg Bernarda Biography
Greg Bernarda is a strategist, innovation consultant, and keynote speaker whose work focuses on business design, leadership, and systems thinking. Bernarda supports individuals, teams, and organizations with strategy and innovation, working with leaders to redesign a future that employees, customers, and communities can recognize as their own. He holds an MBA from Oxford Saïd Business School and is a Strategyzer certified business model coach.
Bernarda is co-author of the book "Value Proposition Design," the sequel to "Business Model Generation." The book explains how to create value propositions customers want, addressing the core challenge of every business—creating compelling products and services customers are willing to buy. It introduces the Value Proposition Canvas, a tool to design, test, create, and manage products and services that meet customer needs. The book serves as a resource for entrepreneurs, executives, and innovation teams worldwide.
Before establishing his advisory practice, Bernarda spent eight years at the World Economic Forum, setting up initiatives for members to address global issues. He also co-founded several collaboration event platforms, including the Hanwang Forum in Beijing, Lift:Lab in Geneva, and the annual NOE Programme in Evian. His client work spans sectors and geographies, including Danone, Colgate-Palmolive, Baxter, Michelin, Volkswagen, ABB, Mastercard, Roche, Richemont, Tencent, Alibaba, Peking University, and Harvard Business School.
Bernarda draws from leadership, psychology, innovation, and design to show executives how to create business models that bring positive change to stakeholders. He introduced the concept of upruption, the idea of undoing something to steward it to something better. As he explains, disruption shifts value around, while upruption lifts everyone up and creates a step change of progress, describing it as an invitation to move from an era of disruption to an era of higher meaning and new value creation. This concept earned him a nomination for the Thinkers50 Strategy Award.
A keynote speaker, Bernarda periodically teaches Strategyzer's flagship Masterclass and is the original producer of an Advanced Masterclass on Ecosystems in China, with additional locations worldwide. His approach blends strategic frameworks with a human-centered perspective, making him a voice for organizations navigating complexity, reinvention, and the pursuit of meaningful growth in business innovation and leadership.
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Greg Bernarda Videos
How do I book Greg Bernarda to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Greg Bernarda for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Greg Bernarda, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Greg Bernarda or any other speaker of your choice.
How much does it cost to book Greg Bernarda for a speaking engagement?
Speaking fees for Greg Bernarda, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Greg Bernarda are $10,000 - $20,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Greg Bernarda, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent.
What topics does Greg Bernarda speak about?
Greg Bernarda is a keynote speaker and industry expert who speaks on a wide range of topics such as Author, Creativity, Host & Emcee, Workshop, Art & Design, Business Coaching, Business Authors, Business Leadership, Business Consulting, Strategic Leadership, Thought Leadership and Disruptive Thinking.
Where does Greg Bernarda travel from?
Greg Bernarda generally travels from Zürich, Switzerland and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
Who is the agent for Greg Bernarda?
AAE Speakers Bureau has successfully secured keynote speakers like Greg Bernarda for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Greg Bernarda for your next private or corporate function.
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Greg Bernarda or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
Greg Bernarda is a keynote speaker and industry expert who speaks on a wide range of topics including Author, Creativity and Host & Emcee. The estimated speaking fee range to book Greg Bernarda for live events is $10,000 - $20,000, and for virtual events $10,000 - $20,000. Greg Bernarda generally travels from Zürich, Switzerland and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Doug Lipp, Richard Florida and Warren Berger. Contact All American Speakers for ratings, reviews, videos and information on scheduling Greg Bernarda for an upcoming event.
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Greg Bernarda Videos
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How do I book Greg Bernarda to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Greg Bernarda for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Greg Bernarda, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Greg Bernarda or any other speaker of your choice. -
How much does it cost to book Greg Bernarda for a speaking engagement?
Speaking fees for Greg Bernarda, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Greg Bernarda are $10,000 - $20,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Greg Bernarda, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent. -
What topics does Greg Bernarda speak about?
Greg Bernarda is a keynote speaker and industry expert who speaks on a wide range of topics such as Author, Creativity, Host & Emcee, Workshop, Art & Design, Business Coaching, Business Authors, Business Leadership, Business Consulting, Strategic Leadership, Thought Leadership and Disruptive Thinking. -
Where does Greg Bernarda travel from?
Greg Bernarda generally travels from Zürich, Switzerland and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. -
Who is the agent for Greg Bernarda?
AAE Speakers Bureau has successfully secured keynote speakers like Greg Bernarda for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Greg Bernarda for your next private or corporate function. -
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Greg Bernarda or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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