Steve Yastrow

Steve Yastrow

Keynote Speaker: Marketing Consultant, Brand Expert, Best-Selling Author

  • Travels From:
  • Speaking Fee:
    Live Event Fee: $10,000 - $20,000
    Virtual Event Fee: Below $10,000
    More Fee Info
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Steve Yastrow Biography

Steve Yastrow is a dynamic marketing consultant and brand expert with extensive experience as a business advisor and best-selling sales author. His approach to marketing, sales, customer relationships, and employee engagement is rooted in creating strong bonds of commitment from customers and employees, which has successfully driven business results for hundreds of companies. His innovative and provocative strategies have been well-received in various industries, leading companies such as Cold Stone Creamery, Ernst & Young, and Acuative to praise his refreshing perspectives and impactful delivery style.

With over a decade of experience, Yastrow has been a keynote speaker at numerous large conferences and bespoke workshops, consistently described as highly engaging by attendees. He provides audiences with actionable insights and tools, emphasizing the importance of improvisation in sales conversations through his "Ditch the Pitch" method, which fosters more natural and engaging customer interactions. His work extends to strategic planning, leadership, entrepreneurship, social media, executive coaching, and corporate culture, focusing on effective team building and employee engagement.

Yastrow is the author of three influential books: "Brand Harmony", "We: The Ideal Customer Relationship", and "Ditch the Pitch". He is also the president of Yastrow & Company, a firm he founded after serving as a senior marketing executive with Hyatt Hotels. Based in Illinois, Yastrow offers both in-person and virtual presentations, which can be tailored to the specific themes and needs of the event. He is also open to participating in additional event activities, such as panel discussions and Q&A sessions, enhancing the learning experience for all attendees.

Contact a speaker booking agent to check availability on Steve Yastrow and other top speakers and celebrities.

Steve Yastrow Speaking Topics

Create “We” Relationships

Sales & Customer Relationship-Building

Relationships are far more differentiating than products or services. The most committed and profitable customer relationships develop when your customers think “We,” rather than “Us and Them.”

Highlights:

  • Learn how to create relationship-building encounters instead of relationship-eroding transactions
  • Explore how to refocus your conversations to nurture meaningful and profitable customer relationships
  • Discuss how to manage the relationships between your team and the teams at your client companies

Brand Harmony

Branding & Customer Loyalty

Customers form strong brand impressions of your organization when all interactions they have with you blend in harmony to tell one clear, integrated, compelling story. Every team member contributes to creating a customer experience of Brand Harmony.

Highlights:

  • Learn methods to strengthen your brand and communicate a compelling story
  • Help each individual understand their contributions to the overall customer experience
  • Explore your current customer experience and discuss enhancements to motivate customer commitment

Ditch the Pitch: Improvise to Sell More

Sales & Customer Relationship-Building

Nobody wants to hear a sales pitch. When you develop the skills and confidence to Ditch the Pitch, you will capture your customers’ interest by engaging them in conversations they care about.

Highlights:

  • Capture the interest of customers without a pitch
  • Develop skills and confidence to improvise persuasive conversations
  • Learn and practice the six Ditch the Pitch Habits

Commitment-Driven Impact

Business Strategy & Leadership Alignment

Uncover the most lucrative opportunities in your organization that will generate your next-level results. Re-envision your approach to motivating committed customers and inspiring a committed team in order to drive your success.

Highlights:

  • Learn about the Three Success Factors of Intentional Leaders
  • Clarify your direction and focus on creating results that last
  • Discover your #1 profit lever: Customer Commitment
  • Explore how to Inspire a Committed Team

Steve Yastrow Videos

Ditch the Pitch: The Art of Improvised… by Steve Yastrow ...
6 Habits of Successful Sales Conversations With Steve Yastrow ...
Steve Yastrow -Steve's Speaking Reel

How do I book Steve Yastrow to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Steve Yastrow for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Steve Yastrow, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Steve Yastrow or any other speaker of your choice.

How much does it cost to book Steve Yastrow for a speaking engagement?

Speaking fees for Steve Yastrow, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Steve Yastrow are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Steve Yastrow, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Steve Yastrow speak about?

Steve Yastrow is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Sales, Communication, Business Authors, Marketing and Customer Experience.

Where does Steve Yastrow travel from?

Steve Yastrow generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Steve Yastrow?

AAE Speakers Bureau has successfully secured keynote speakers like Steve Yastrow for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Steve Yastrow for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Steve Yastrow or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Steve Yastrow is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Communication. The estimated speaking fee range to book Steve Yastrow for live events is $10,000 - $20,000, and for virtual events Below $10,000. Steve Yastrow generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Don Peppers, Scott McKain and Rick Barrera. Contact All American Speakers for ratings, reviews, videos and information on scheduling Steve Yastrow for an upcoming event.

Speaker profile last updated by AAE Talent Team on 11/03/2025.

Steve Yastrow Speaking Topics

  • Create “We” Relationships

    Sales & Customer Relationship-Building

    Relationships are far more differentiating than products or services. The most committed and profitable customer relationships develop when your customers think “We,” rather than “Us and Them.”

    Highlights:

    • Learn how to create relationship-building encounters instead of relationship-eroding transactions
    • Explore how to refocus your conversations to nurture meaningful and profitable customer relationships
    • Discuss how to manage the relationships between your team and the teams at your client companies

  • Brand Harmony

    Branding & Customer Loyalty

    Customers form strong brand impressions of your organization when all interactions they have with you blend in harmony to tell one clear, integrated, compelling story. Every team member contributes to creating a customer experience of Brand Harmony.

    Highlights:

    • Learn methods to strengthen your brand and communicate a compelling story
    • Help each individual understand their contributions to the overall customer experience
    • Explore your current customer experience and discuss enhancements to motivate customer commitment

  • Ditch the Pitch: Improvise to Sell More

    Sales & Customer Relationship-Building

    Nobody wants to hear a sales pitch. When you develop the skills and confidence to Ditch the Pitch, you will capture your customers’ interest by engaging them in conversations they care about.

    Highlights:

    • Capture the interest of customers without a pitch
    • Develop skills and confidence to improvise persuasive conversations
    • Learn and practice the six Ditch the Pitch Habits

  • Commitment-Driven Impact

    Business Strategy & Leadership Alignment

    Uncover the most lucrative opportunities in your organization that will generate your next-level results. Re-envision your approach to motivating committed customers and inspiring a committed team in order to drive your success.

    Highlights:

    • Learn about the Three Success Factors of Intentional Leaders
    • Clarify your direction and focus on creating results that last
    • Discover your #1 profit lever: Customer Commitment
    • Explore how to Inspire a Committed Team

Steve Yastrow Videos

Ditch the Pitch: The Art of Improvised… by Steve Yastrow ...
6 Habits of Successful Sales Conversations With Steve Yastrow ...
Steve Yastrow -Steve's Speaking Reel

Steve Yastrow Reviews

  • Steve’s workshops helped bring out what is best at Acuative. His insights were fresh and long-lasting—we continue to use his tools and approach years later
    Vice President, Marketing, Acuative - Aug 21 2019

  • Steve Yastrow knows his stuff. That’s why our management team has read all of his books. And that’s why we’ve had him as a keynote speaker at both client and employee events. From creating brand alignment, to selling more effectively, to providing top-notch customer service, Steve offers words of wisdom based on real-life experiences. He always engages his audiences with questions, interactive exercises and great storytelling that keep you coming back for more. Read Steve’s books. Then book Steve. You’ll be glad you did.
    CEO, Core Creative - Aug 21 2019

  • Not only is Steve’s content sound, but the energy he displays in delivering it will knock your socks off.
    Former Senior Development Consultant, Ernst & Young - Aug 21 2019

  • I rarely book speakers more than once. But I’ve used Steve four times! Yastrow & Company has our association’s interest at heart and works tirelessly to deliver customized programs. Steve always ranks highly with our affiliates because he is outcome-focused, fast-paced and highly engaging. Anyone looking for insight and understanding into marketing, branding and sales should book Steve!
    Executive Director, Professional Systems Network International - Aug 21 2019

  • In one morning, Steve re-energized the way we look at marketing. The only question we had at the end of the session was, ‘When can we get him back?
    CEO & Chairman, Cold Stone Creamery, Governor of Arizona - Aug 21 2019

  • How do I book Steve Yastrow to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Steve Yastrow for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Steve Yastrow, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Steve Yastrow or any other speaker of your choice.
  • How much does it cost to book Steve Yastrow for a speaking engagement?

    Speaking fees for Steve Yastrow, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Steve Yastrow are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Steve Yastrow, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Steve Yastrow speak about?

    Steve Yastrow is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Sales, Communication, Business Authors, Marketing and Customer Experience.
  • Where does Steve Yastrow travel from?

    Steve Yastrow generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Steve Yastrow?

    AAE Speakers Bureau has successfully secured keynote speakers like Steve Yastrow for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Steve Yastrow for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Steve Yastrow or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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