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Colleen Stanley

Colleen Stanley

Keynote Speaker: President of SalesLeadership Inc and Author of "Growing Great Sales Teams"

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  • Speaking Fee:
    Live Event Fee: $20,000 - $30,000
    Virtual Event Fee: $10,000 - $20,000
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Colleen Stanley Biography

Colleen Stanley is the founder and president of SalesLeadership, Inc. She is a monthly columnist for Business Journals across the country, author of "Growing Great Sales Teams" and co-author of "Motivational Selling." Her new book, "Emotional Intelligence for Sales Success," published by Amacom, a division of the American Management Association, is available in bookstores now.

Colleen is the creator of Ei Selling®, a unique and powerful sales program that integrates emotional intelligence skills with consultative selling skills.

Prior to starting SalesLeadership, Colleen was vice president of sales and marketing for Varsity Spirit Corporation. During her 10 years at Varsity, sales increased from 8M to 90M. Varsity was named by Forbes Magazine as one of the 200 fastest growing companies in the United States.

When Colleen is not traveling or training, she loves to hike, read and hang with her husband Jim, and friends.

Contact a speaker booking agent to check availability on Colleen Stanley and other top speakers and celebrities.

Colleen Stanley Speaking Topics

5 Ways CEOs Screw Up the Sales Function

Yup, it's true. The CEO or business owner might well be the culprit for slow or stagnant growth. Discover why your organizations 'blind side' is you.

This presentation is designed for entrepreneurs, CEOs and business owners looking to accelerate profitable growth.

Colleen's expertise is real world from her years of working for a small company that is now the largest in the world in their industry and working with hundreds of sales organizations that have successfully scaled revenues. Get ready to have sales myths, old paradigms and outdated approaches to growth exposed and disposed!

Key Learning Objectives - Why your sales infrastructure is stagnating sales and not scaling growth. - Eliminate dart board, generic, one size fits all quotas that encourage mediocrity. - Turnover is good – especially if you've got the wrong people driving and sitting - on the sales bus. Why EQ matters in sales and leadership. Are you the smartest guy in the room – that no one likes? - The power of a sales playbook. You can't manage 10 different sales playbooks.

Emotional Intelligence for Sales Success

The reality is we live in the information age, however, are still running into the same challenges we did 25 years ago in sales. It’s time for a new perspective, it’s time to learn and leverage the power of emotional intelligence.

Based on Colleen’s best-selling book, Emotional Intelligence For Sales Success, this enlightening and entertaining keynote takes a deep dive in helping participants understand how soft skills, EQ skills, produce hard sales results.

Key Learning Objectives - Emotion Management: Stop the trigger-response-regret loop. Avoid defaulting to fight or flight responses in difficult sales conversations. Discover how salespeople conduct sales conversation that create fight or flight responses in prospects and customers. - Emotional Self-Awareness: Discover how this mega skill impacts sales results. ‘That which you are not aware of you cannot change.’ Stop running on the sales treadmill—to nowhere. - Empathy: Elevate the sales conversation by tuning into the real sales conversation, the one that is often not being verbalized. Stop holding generic, superficial conversations with prospects and clients. Develop the deep connection skills that result in real conversations and real sales results. - Execution: Build competitive and collaborative sales teams. The competition is outside the building---not inside the building. It takes a sales village to win in today’s competitive business environment.

Emotional Intelligence For Sales Management Success

Sales organizations face more pressure and competition than ever before. Competition is local, national and international. The information age allows competitors to play the copy cat game quickly. And, many industries are facing the “Amazon Affect” requiring sales organizations to dramatically improve their value and engagement with prospects and clients.

The best sales organizations are led by sales leaders that understand the importance of integrating emotional intelligence into their sales processes. This integration builds sales organizations that thrive in adversity, embrace change quickly and connect with prospects and customers on a deeper level.

Key Learning Objectives - Develop your sales team’s emotional self-awareness. “That which you are not aware of you cannot change.” Stop repeating the same selling mistakes by improving self-awareness and other awareness. - Create sales cultures that embrace feedback. Eliminate defensive behaviors during coaching sessions. Develop sales teams that fail fast, fail well and immediately apply valuable lessons learned. - Improve your sales team's ability to demonstrate the powerful influence skill of empathy. Discover how to emotionally connect with prospects and customers to elevate the sales conversation and sales results. Stop running generic, superficial sales meetings, ones that miss the non-verbal communication clues that change the outcome of sales meetings. - Improve your sales team’s productivity and ability to focus. Gain 20 hours back in your sales team's calendars. - Discover tools for decreasing stress and increasing sales productivity. Stop being paralyzed by setbacks and adversity.

Colleen Stanley Videos

Expert Talk Sales with Colleen Stanley: The Importance of ...
People First! Colleen Stanley, Emotional Intelligence for Sales ...
Colleen Stanley | Author. Sales Speaker. Trainer. | SalesLeadership ...

How do I book Colleen Stanley to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Colleen Stanley for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Colleen Stanley, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Colleen Stanley or any other speaker of your choice.

How much does it cost to book Colleen Stanley for a speaking engagement?

Speaking fees for Colleen Stanley, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Colleen Stanley are $20,000 - $30,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Colleen Stanley, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Colleen Stanley speak about?

Colleen Stanley is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Sales, Entrepreneurship, Leadership and Marketing.

Where does Colleen Stanley travel from?

Colleen Stanley generally travels from Denver, CO, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Colleen Stanley?

AAE Speakers Bureau has successfully secured keynote speakers like Colleen Stanley for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Colleen Stanley for your next private or corporate function.

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AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Colleen Stanley or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Colleen Stanley is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Entrepreneurship. The estimated speaking fee range to book Colleen Stanley for live events is $20,000 - $30,000, and for virtual events $10,000 - $20,000. Colleen Stanley generally travels from Denver, CO, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Maddy Dychtwald, Alexandra Wilkis Wilson and Libby Gill. Contact All American Speakers for ratings, reviews, videos and information on scheduling Colleen Stanley for an upcoming event.

Colleen Stanley Speaking Topics

  • 5 Ways CEOs Screw Up the Sales Function

    Yup, it's true. The CEO or business owner might well be the culprit for slow or stagnant growth. Discover why your organizations 'blind side' is you.

    This presentation is designed for entrepreneurs, CEOs and business owners looking to accelerate profitable growth.

    Colleen's expertise is real world from her years of working for a small company that is now the largest in the world in their industry and working with hundreds of sales organizations that have successfully scaled revenues. Get ready to have sales myths, old paradigms and outdated approaches to growth exposed and disposed!

    Key Learning Objectives - Why your sales infrastructure is stagnating sales and not scaling growth. - Eliminate dart board, generic, one size fits all quotas that encourage mediocrity. - Turnover is good – especially if you've got the wrong people driving and sitting - on the sales bus. Why EQ matters in sales and leadership. Are you the smartest guy in the room – that no one likes? - The power of a sales playbook. You can't manage 10 different sales playbooks.

  • Emotional Intelligence for Sales Success

    The reality is we live in the information age, however, are still running into the same challenges we did 25 years ago in sales. It’s time for a new perspective, it’s time to learn and leverage the power of emotional intelligence.

    Based on Colleen’s best-selling book, Emotional Intelligence For Sales Success, this enlightening and entertaining keynote takes a deep dive in helping participants understand how soft skills, EQ skills, produce hard sales results.

    Key Learning Objectives - Emotion Management: Stop the trigger-response-regret loop. Avoid defaulting to fight or flight responses in difficult sales conversations. Discover how salespeople conduct sales conversation that create fight or flight responses in prospects and customers. - Emotional Self-Awareness: Discover how this mega skill impacts sales results. ‘That which you are not aware of you cannot change.’ Stop running on the sales treadmill—to nowhere. - Empathy: Elevate the sales conversation by tuning into the real sales conversation, the one that is often not being verbalized. Stop holding generic, superficial conversations with prospects and clients. Develop the deep connection skills that result in real conversations and real sales results. - Execution: Build competitive and collaborative sales teams. The competition is outside the building---not inside the building. It takes a sales village to win in today’s competitive business environment.

  • Emotional Intelligence For Sales Management Success

    Sales organizations face more pressure and competition than ever before. Competition is local, national and international. The information age allows competitors to play the copy cat game quickly. And, many industries are facing the “Amazon Affect” requiring sales organizations to dramatically improve their value and engagement with prospects and clients.

    The best sales organizations are led by sales leaders that understand the importance of integrating emotional intelligence into their sales processes. This integration builds sales organizations that thrive in adversity, embrace change quickly and connect with prospects and customers on a deeper level.

    Key Learning Objectives - Develop your sales team’s emotional self-awareness. “That which you are not aware of you cannot change.” Stop repeating the same selling mistakes by improving self-awareness and other awareness. - Create sales cultures that embrace feedback. Eliminate defensive behaviors during coaching sessions. Develop sales teams that fail fast, fail well and immediately apply valuable lessons learned. - Improve your sales team's ability to demonstrate the powerful influence skill of empathy. Discover how to emotionally connect with prospects and customers to elevate the sales conversation and sales results. Stop running generic, superficial sales meetings, ones that miss the non-verbal communication clues that change the outcome of sales meetings. - Improve your sales team’s productivity and ability to focus. Gain 20 hours back in your sales team's calendars. - Discover tools for decreasing stress and increasing sales productivity. Stop being paralyzed by setbacks and adversity.

Colleen Stanley Videos

Expert Talk Sales with Colleen Stanley: The Importance of ...
People First! Colleen Stanley, Emotional Intelligence for Sales ...
Colleen Stanley | Author. Sales Speaker. Trainer. | SalesLeadership ...
Colleen Stanley Speaker Promo - YouTube
Colleen Stanley on Emotional Intelligence for Sales Success ...
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