Cassie Trujillo
Keynote Speaker: Leadership, Organizational & Team Culture Expert; Founder of The Leaderful Life
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Travels From:
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Speaking Fee:
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Categories:Leadership, Female Leadership, Business Coaching, Motivational, Personal Growth, Communication, Change Management, Thought Leadership, Disruptive Thinking, Human Resources, Teamwork & Teambuilding, Business, Work-Life Balance, Women, Empowerment, Happiness, Virtual, Stress Management, Mental Health, Healthcare, Mindset, Corporate Culture, Peak Performance, Resilience, Business Leadership
Cassie Trujillo Biography
Cassie Trujillo is a nationally recognized leadership speaker, trainer, and founder of The Leaderful Life. She works with mission driven teams and organizations who are navigating change, battling workforce burnout, and trying to build compelling cultures that actually stick and support retention - not just look good on a poster.
With 25+ years growing leaders inside mission-driven organizations - from healthcare and community justice to credit unions and associations - Trujillo has seen the same pattern play out at every level: leaders who were promoted because they were great at their jobs, then left to figure out the rest on their own. No shared models. No real mentorship. Just the pressure to look like they have it together. Drawing on a background in psychology, neurolinguistic programming, and organizational development, Trujillo builds the inside-out framework that most leaders never got - and the shared language that finally makes culture and accountability stick across a whole team.
Her keynotes are energizing, actionable, and built for people who are done with fluff. Whether she's on a main stage for 2,000 or in a workshop with 20 leaders, she leaves audiences with tools they can use before they get back to their desks.
Contact a speaker booking agent to check availability on Cassie Trujillo and other top speakers and celebrities.
Cassie Trujillo Speaking Topics
Most leadership talks will challenge you to do better. This one will make you laugh, catch you off guard, and leave you wondering why nobody told you this sooner. With humor, candor, and a full dose of accountability, Cassie Trujillo invites audiences to rethink the most important leadership role they'll ever have - the one they play in their own life.
This isn't a heavy sit-in-your-feelings session. It's an energizing, sometimes uncomfortable, and surprisingly fun look at what happens when you stop running on autopilot and start leading yourself like it actually matters. Drawing from neuroscience, practical habit and mindset design, and real talk about what gets in our own way, Cassie helps high achievers and burned-out professionals discover that freedom, momentum, and a life they're proud of aren't that far away - they just require a different kind of ownership.
What it means to be ""leaderful"" in any area of your life, and how to show up with purpose whether or not you have a formal title
How to rewire your mental defaults to stay focused, motivated, and aligned with your bigger vision
Why burnout isn't a personal failure, and how radical ownership can create energy, clarity, and progress
The Legacy Mindset: your legacy is being written right now - own the decisions tomorrow, next month, and 10-30 years out that make your future self proud
Change is coming whether you ordered it or not. And how your people respond to it - whether they dig in, check out, or quietly derail the whole initiative - will determine whether it sticks or becomes another thing that happened to your organization. In this energizing, humor-laced session, Cassie Trujillo delivers a refreshingly honest take on why change is hard, why resistance is human, and why curiosity and personal agency are more powerful than any change management framework ever written.
Using her proprietary SOAR model and practical survival strategies - including how to stop time-traveling into worst-case scenarios and start influencing what's actually in your control - Cassie helps teams and leaders reframe their role in the change process so they don't just survive it, they shape it. Whether your organization is change-weary, leading a major initiative, or just done watching good people disengage, this session will move your people from passive to participant.
How to shift from passive resistance to proactive participation, even in hard or unwanted change
The three most common ways people derail change, and how to replace them with influence instead of drama
What people actually need to hear during change - and how to communicate to create trust and engagement
How self-leadership reduces friction, re-energizes teams, and helps change initiatives actually stick
Here's the culture myth that's costing organizations their best people: that culture is HR's job. That if you just hire the right culture officer, launch the right initiative, hang the right poster, or find the right magic wand, it'll stick. It won't. Spoiler: the mass email and the team lunch aren't fooling anyone either. Because culture isn't a program. It's the air your team breathes and the water they drink. It's built or broken by the leader in the room, every single day, through the smallest decisions and interactions.
In this bold, accountability-driven session, Cassie Trujillo gives leaders the clarity, the conviction, and the practical tools to stop waiting for org-wide culture transformation and start building something real inside their own team. Because even inside a overburdened, broken, or indifferent organization, a leader with intention can create a team where people feel connected, know their contribution matters, and actually want to show up.
Why culture initiatives fail when managers opt out - and how to be the leader who doesn't
How to build real connection and a sense of purpose inside your team - independent of whatever the org is or isn't doing
The small rituals, behaviors, and agreements that create a culture people feel
What it looks like when your team knows they matter, and how to start building that this week
Cassie Trujillo Videos
How do I book Cassie Trujillo to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Cassie Trujillo for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Cassie Trujillo, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Cassie Trujillo or any other speaker of your choice.
How much does it cost to book Cassie Trujillo for a speaking engagement?
Speaking fees for Cassie Trujillo, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Cassie Trujillo are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Cassie Trujillo, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent.
What topics does Cassie Trujillo speak about?
Cassie Trujillo is a keynote speaker and industry expert who speaks on a wide range of topics such as Leadership, Female Leadership, Business Coaching, Motivational, Personal Growth, Communication, Change Management, Thought Leadership, Disruptive Thinking, Human Resources, Teamwork & Teambuilding, Business, Work-Life Balance, Women, Empowerment, Happiness, Virtual, Stress Management, Mental Health, Healthcare, Mindset, Corporate Culture, Peak Performance, Resilience and Business Leadership.
Where does Cassie Trujillo travel from?
Cassie Trujillo generally travels from Medford, OR, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
Who is the agent for Cassie Trujillo?
AAE Speakers Bureau has successfully secured keynote speakers like Cassie Trujillo for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Cassie Trujillo for your next private or corporate function.
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Cassie Trujillo or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
Cassie Trujillo is a keynote speaker and industry expert who speaks on a wide range of topics including Leadership, Female Leadership and Business Coaching. The estimated speaking fee range to book Cassie Trujillo for live events is $10,000 - $20,000, and for virtual events Below $10,000. Cassie Trujillo generally travels from Medford, OR, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Libby Gill, Haydn Shaw and Summer Jelinek. Contact All American Speakers for ratings, reviews, videos and information on scheduling Cassie Trujillo for an upcoming event.
SPEAKING TOPICS
Cassie Trujillo Speaking Topics
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SELF-LEADERSHIP IS A SUPERPOWER
Most leadership talks will challenge you to do better. This one will make you laugh, catch you off guard, and leave you wondering why nobody told you this sooner. With humor, candor, and a full dose of accountability, Cassie Trujillo invites audiences to rethink the most important leadership role they'll ever have - the one they play in their own life.
This isn't a heavy sit-in-your-feelings session. It's an energizing, sometimes uncomfortable, and surprisingly fun look at what happens when you stop running on autopilot and start leading yourself like it actually matters. Drawing from neuroscience, practical habit and mindset design, and real talk about what gets in our own way, Cassie helps high achievers and burned-out professionals discover that freedom, momentum, and a life they're proud of aren't that far away - they just require a different kind of ownership.
What it means to be ""leaderful"" in any area of your life, and how to show up with purpose whether or not you have a formal title
How to rewire your mental defaults to stay focused, motivated, and aligned with your bigger vision
Why burnout isn't a personal failure, and how radical ownership can create energy, clarity, and progress
The Legacy Mindset: your legacy is being written right now - own the decisions tomorrow, next month, and 10-30 years out that make your future self proud
-
NAVIGATING CHANGE LIKE A CHAMP
Change is coming whether you ordered it or not. And how your people respond to it - whether they dig in, check out, or quietly derail the whole initiative - will determine whether it sticks or becomes another thing that happened to your organization. In this energizing, humor-laced session, Cassie Trujillo delivers a refreshingly honest take on why change is hard, why resistance is human, and why curiosity and personal agency are more powerful than any change management framework ever written.
Using her proprietary SOAR model and practical survival strategies - including how to stop time-traveling into worst-case scenarios and start influencing what's actually in your control - Cassie helps teams and leaders reframe their role in the change process so they don't just survive it, they shape it. Whether your organization is change-weary, leading a major initiative, or just done watching good people disengage, this session will move your people from passive to participant.
How to shift from passive resistance to proactive participation, even in hard or unwanted change
The three most common ways people derail change, and how to replace them with influence instead of drama
What people actually need to hear during change - and how to communicate to create trust and engagement
How self-leadership reduces friction, re-energizes teams, and helps change initiatives actually stick
-
YOUR TEAM, YOUR CULTURE: STOP WAITING FOR THE ORG TO GET IT RIGHT
Here's the culture myth that's costing organizations their best people: that culture is HR's job. That if you just hire the right culture officer, launch the right initiative, hang the right poster, or find the right magic wand, it'll stick. It won't. Spoiler: the mass email and the team lunch aren't fooling anyone either. Because culture isn't a program. It's the air your team breathes and the water they drink. It's built or broken by the leader in the room, every single day, through the smallest decisions and interactions.
In this bold, accountability-driven session, Cassie Trujillo gives leaders the clarity, the conviction, and the practical tools to stop waiting for org-wide culture transformation and start building something real inside their own team. Because even inside a overburdened, broken, or indifferent organization, a leader with intention can create a team where people feel connected, know their contribution matters, and actually want to show up.
Why culture initiatives fail when managers opt out - and how to be the leader who doesn't
How to build real connection and a sense of purpose inside your team - independent of whatever the org is or isn't doing
The small rituals, behaviors, and agreements that create a culture people feel
What it looks like when your team knows they matter, and how to start building that this week
VIDEO
Cassie Trujillo Videos
REVIEWS
Cassie Trujillo Reviews
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Cassie Trujillo gave a stand-out presentation at the Women’s Leadership Connection Conference! Her talk, “Self-Leadership Is Your Superpower,” helped our group understand how our brains can lock us in survival mode, which makes us back down from risks. Cassie offered actionable strategies to show us how to avoid regrets by leading ourselves forward to the life we truly want. Highly recommend!
President of Women’s Leadership Connection of Oregon - Oct 29 2025 -
In April and May of 2025, Cassie Trujillo facilitated multiple sessions for our leadership council focused on leading through change and practicing courageous conversations. Cassie is a dynamic storyteller whose positive energy elevates the room and keeps audiences engaged. Our leaders consistently praised her for translating ideas into practical tools - frameworks, phrasing, and action steps they could implement immediately. What stood out most was Cassie’s partnership approach: she’s easy to work with, highly prepared, and deeply cares about the outcomes she delivers. The reviews from our managers were outstanding, and we’ve already seen her impact in day-to-day leadership conversations. I look forward to working with her again!
Senior Vice President of Loyalty & Employee Experience, Rogue Credit Union - Oct 29 2025 -
Oregon Department of Corrections - Aug 13 2025
FAQS
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How do I book Cassie Trujillo to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Cassie Trujillo for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Cassie Trujillo, or call our office at 1.855.383.8805 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Cassie Trujillo or any other speaker of your choice. -
How much does it cost to book Cassie Trujillo for a speaking engagement?
Speaking fees for Cassie Trujillo, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Cassie Trujillo are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Cassie Trujillo, click the Check Schedule button above and complete the form on this page, or call our office at 1.855.383.8805 to speak directly with an experienced booking agent. -
What topics does Cassie Trujillo speak about?
Cassie Trujillo is a keynote speaker and industry expert who speaks on a wide range of topics such as Leadership, Female Leadership, Business Coaching, Motivational, Personal Growth, Communication, Change Management, Thought Leadership, Disruptive Thinking, Human Resources, Teamwork & Teambuilding, Business, Work-Life Balance, Women, Empowerment, Happiness, Virtual, Stress Management, Mental Health, Healthcare, Mindset, Corporate Culture, Peak Performance, Resilience and Business Leadership. -
Where does Cassie Trujillo travel from?
Cassie Trujillo generally travels from Medford, OR, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. -
Who is the agent for Cassie Trujillo?
AAE Speakers Bureau has successfully secured keynote speakers like Cassie Trujillo for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.855.383.8805, and one of our agents will assist you to book Cassie Trujillo for your next private or corporate function. -
What is a full-service speaker booking agency?
AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Cassie Trujillo or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
Why is AAE Speakers Bureau different from other booking agencies?
If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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