Michelle Phan

Michelle Phan

Keynote Speaker: Make-Up Artist, Entrepreneur, YouTube Personality; Founder of ipsy and EM Cosmetics

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  • Speaking Fee:
    Live Event Fee: $50,000 - $100,000
    Virtual Event Fee: $30,000 - $50,000
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Michelle Phan Biography

A digital pioneer and burgeoning entrepreneur, Michelle Phan first recognized the power of makeup at an early age. With a growing global community of over 7.5 million, Michelle’s videos have been viewed more than 1 billion times, making her one of the most watched talents in the digital space.

As an art student, Michelle continued experimenting with makeup, treating her face as a living canvas as she honed her skills as an artist. While Michelle studied portrait painting and the effect of light and color on the face, she was discovering how to translate this knowledge into the art of makeup and chronicling the process on her personal blog.

Michelle’s audience continued to grow online and as she further forged a new path for consuming content online, she soon attracted the attention of mainstream media—and established industry players. Legendary luxury beauty brand, Lancôme, tapped Michelle as an official online makeup artist, while publications like Vogue, Vanity Fair, Nylon, Forbes and Seventeen profiled her. Recognized as the #1 YouTube “Beauty Guru,” Michelle is 2nd most subscribed female, with over 4.6 million subscribers. Her signature video style—clean, artful, and expertly edited, with clear, easy-to-follow titles and voiceover instruction—has earned Michelle millions of loyal subscribers around the world, including a major following in the United States and Asia.

Not content to rest on her laurels, Michelle has continued to cultivate innovative ways to educate and connect with her community. YouTube approached her to develop her own network, which led to the creation of FAWN (For All Women Network), an outlet for Michelle to discover and develop talent, as well as curate, produce and share new content as Executive Producer. The MCN (multi-channel network), which launched in 2012, has given her the opportunity to introduce her community to new voices and reach new audiences herself, while staying true to her original vision in the video tutorials on her own channel.

That same year, Michelle also launched the beauty social networking site and sampling program, Ipsy.com. A destination for beauty devotees to network, try new products, and watch and upload beauty tutorials, the interactive community has quickly surpassed competitive sites. In May 2013, Michelle and ipsy hosted Generation Beauty, a first of its kind conference for beauty bloggers and online beauty content creators. Featuring workshops for aspiring beauty gurus and veterans alike alongside fun, interactive activities, the conference provided direction on elevating content and building a brand while continuing to strengthen the online beauty community in real life.

She is an award-winning content creator, and was recently honored with the first-ever Streamy ICON award, and the 2015 People’s Voice Webby Award for Best How-To and DIY Channel. Michelle has also been on Forbes 2015 30 Under 30 list in the category of Art and Style and Inc’s 30 Under 30 Coolest Entrepreneurs of 2015. Michelle produces, directs, stars in and edits all of her own work, and has released over 300 videos since 2007. Her unprecedented, signature video style is clean, artful, and expertly edited, with clear, easy-to-follow titles and voiceover instruction.

In addition to her immensely successful YouTube channel, in 2011 Michelle co-founded ipsy, the world’s largest and most passionate online beauty community. ipsy is centered around the award-winning monthly Glam Bag, a personalized beauty sampling service based on individual style, beauty habits, coloring and preferences. ipsy boasts over 1,000,000 subscribers in the U.S. and Canada and is expanding rapidly. Recently Michelle launched ipsy Open Studios (ipsyOS for short), a studio space for up-and-coming beauty creators that will allow access to the tools and advice necessary to develop their creative talents further. In August 2013, Michelle teamed up with cosmetics titan L’Oreal to launch her make-up line em Michelle Phan. em is the first makeup line co-created by a community of beauty lovers and a beauty expert.

Most recently, Michelle has partnered with Endemol Beyond USA to launch a new premium lifestyle network named ICON. Creatively led by Michelle, ICON is an online global destination for the empowerment of viewers through inspirational premium content, conversation, and community. ICON serves a multi-cultural demographic and features original programming in beauty, fashion, wellness, DIY, food, human-interest stories, and travel. Michelle also launched a book in October 2014, called “Make Up: Your Life Guide to Beauty, Style, and Success – Online and Off.”

In every aspect of her beauty expertise, Michelle strives to engage with her subscribers and empower them to use makeup as a tool for transformation and confidence. Michelle explains that the members of her community are “the ones steering the ship—they ask the questions, and I create my videos to answer them. Without my followers, I would be working in a void—like a teacher in an empty classroom. Their enthusiasm gives me the motivation and inspiration to educate and share every day.”

Contact a speaker booking agent to check availability on Michelle Phan and other top speakers and celebrities.

Michelle Phan Videos

Full Face of Magic Hour ✧ Soft Glow
Black Widow Creepy Makeup
Mastering the Art of Cushion Compacts

How to book Michelle Phan?

Our booking agents have successfully helped clients around the world secure talent like Michelle Phan for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Michelle Phan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Michelle Phan or any other celebrity of your choice.

How much does it cost to book Michelle Phan?

Booking fees for Michelle Phan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Michelle Phan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for Michelle Phan?

All American Entertainment has successfully secured celebrity talent like Michelle Phan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Michelle Phan for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Michelle Phan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Michelle Phan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


Michelle Phan is a keynote speaker and industry expert who speaks on a wide range of topics including Marketing, Technology and Beauty. The estimated speaking fee range to book Michelle Phan for live events is $50,000 - $100,000, and for virtual events $30,000 - $50,000. Michelle Phan generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jackie Aina, Jaclyn Hill and Bretman Rock. Contact All American Speakers for ratings, reviews, videos and information on scheduling Michelle Phan for an upcoming event.

Michelle Phan Videos

Full Face of Magic Hour ✧ Soft Glow
Black Widow Creepy Makeup
Mastering the Art of Cushion Compacts
☂ Trend Report: Rainbow Highlight, Metallic Lips, Colored Brows + More!
One of a Kind - YouTube

How to book Michelle Phan?

Our booking agents have successfully helped clients around the world secure talent like Michelle Phan for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Michelle Phan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Michelle Phan or any other celebrity of your choice.

How much does it cost to book Michelle Phan?

Booking fees for Michelle Phan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Michelle Phan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for Michelle Phan?

All American Entertainment has successfully secured celebrity talent like Michelle Phan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Michelle Phan for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Michelle Phan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Michelle Phan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


Michelle Phan is a keynote speaker and industry expert who speaks on a wide range of topics including Marketing, Technology and Beauty. The estimated speaking fee range to book Michelle Phan for live events is $50,000 - $100,000, and for virtual events $30,000 - $50,000. Michelle Phan generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jackie Aina, Jaclyn Hill and Bretman Rock. Contact All American Speakers for ratings, reviews, videos and information on scheduling Michelle Phan for an upcoming event.

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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.