Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Brian Sullivan

Brian Sullivan

Keynote Speaker: Founder of Precise Selling; Leadership & Sales Consultant; Co-host of "Golf Underground" Podcast

Brian Sullivan Biography

Brian Sullivan, CSP, is one of the most well-known speakers, trainers and consultants in North America.

Prior to starting PRECISE Selling, he worked for medical device manufacturer Welch Allyn, where he developed their award-winning sales and leadership training programs. He is also a member of the National Speakers Association and an internationally known expert on sales, leadership, presentation and negotiation skills. Sullivan is one of less than 7 percent of professional speakers worldwide to have earned the Certified Speaking Professional Designation awarded by the National Speakers Association and the International Federation for Professional Speakers

He has been published in over 450 magazines and is the author of the book, "20 Days to the Top- How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less" as well as "PRECISE Leadership- The New Manager’s Guide to Becoming a Great Leader." Sullivan also co-hosts radio show/podcast "Golf Underground" on ESPN with MLB Hall of Famer George Brett where he gets to interview high achievers in sports and life.

Contact a speaker booking agent to check availability on Brian Sullivan and other top speakers and celebrities.

Brian Sullivan Speaking Topics

CLEAR Questions: 5 Questions That Will Get More Leads and Sales –Guaranteed!

Average to below average salespeople believe their job is to simply educate their customers on the features and benefits of their solution and let their customers make their own decision. Champions, on the other hand, believe it’s their job to ask, listen and learn. By doing so, they can match the perfect product with the perfect prospect. In this session, you will learn:

  • 5 questions to ask on every call
  • Questioning secrets of top interviews
  • How to get customers to sell themselves
  • How to get customers to sell others…for you
  • More

Diamonds Are a Rep’s Best Friend: “How Current Customers Can Make You Rich!”

Salespeople spend countless hours prospecting, cold calling and doing everything possible to get in front of potential clients to deliver their message. When they finally get that appointment with a new prospect, there’s a feeling of elation that they have accomplished something… and they have. But guess what? There is an easier way! In this webinar you will learn:

  • How to sell tons more products into existing accounts
  • How to cross-sell and up-sell without sounding pushy
  • How to identify the best diamond mining opportunities
  • When to and when not to go mining
  • How to make happy customers your best source for referrals
  • More

Five Star Relationships: How to Get in the Door and Stay There

Salesperson says, “If you ever want a quote on something you need or your current supplier messes up, here is my card. I would love to be your #2 backup loser supplier.”

Pathetic, isn’t it? So why is this response being delivered by lame salespeople around our industry every day? It’s because since 1963 we have all been told that our only job in sales is to find the pain and provide a solution. This seminar will teach you why you should NOT believe it! Instead, sales expert Brian Sullivan will give you the specific skills you need to not only provide solutions, but to also turn your competitor’s happy customers into your ecstatic customers.

This session will teach you how to:

  • Limit Cold Calling and increase Super Hot calling
  • Identify your competitor’s happy customers and turn their business your way
  • How to use research tools to determine if certain prospects are ripe for equipment sales
  • Question your prospect so they tell you exactly what it is going to take to steal their business.
  • Protect YOUR business from the competition

This high-energy session is designed to help you increase the number of accounts you sell to, sell more to current customers, and increase sales margins. Do those three things well, and you are about to become famous in this industry!

Getting to Yes, The Keys to Accessing Decision Makers at Every Level

Brian Sullivan’s "20 days to the TOP" communication and negotiation session gives you an easy to learn strategy that will help you more effectively communicate and influence decision makers at every level by “saying less… while selling more.” You'll learn to quickly understand what each level of decision-maker needs and how to deliver a five-star presentation that leaves them longing to hear more.

  • How a “stupid” posture can get you the keys to the “C” suite
  • Why executives always dispute what you say, and how to take advantage of it
  • How an eight cent tool can make you famous in the your industry
  • The questioning technique that gets to the heart of customers’ needs
  • How great historical leaders used PRIDE to fuel their Progress into your best referral sources

WOW Factor: Crafting Presentations They'll Never Forget

Ever been trapped in a dreary presentation, clock-watching and eager for escape? Chances are, your audience has felt the same during lackluster talks. Dive into this session with Brian Sullivan, a distinguished member of the National Speakers Association and one among the exclusive 10% of speakers with the Certified Speaking Professional Designation. With these credentials, what Brian brings to the table is nothing short of the gold standard of presenting. He's here to share his masterful strategies for captivating an audience, no matter its size. If presenting is in your wheelhouse, this is one session you can't afford to skip.

In this enlightening seminar, you'll discover how to:

  • Craft presentations that invigorate and inspire.
  • Command attention with vibrant and lively deliveries.
  • Establish trust and build genuine connections.
  • Influence minds and drive desired outcomes.
  • Tactfully navigate challenging audiences and scenarios.
  • Propel listeners to take meaningful action.

By the conclusion of this session, attendees will not only have a roadmap to presentation excellence but also the confidence to use it. Elevate your presenting skills and transform every stage opportunity into a memorable experience for your audience.

Brian Sullivan Videos

Brian Sullivan: Business Speaker - YouTube
Brian Sullivan's PRECISE Selling - YouTube

How do I book Brian Sullivan to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Brian Sullivan for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Brian Sullivan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Brian Sullivan or any other speaker of your choice.

How much does it cost to book Brian Sullivan for a speaking engagement?

Speaking fees for Brian Sullivan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $20,000 - $30,000. For the most current speaking fee to hire Brian Sullivan, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Brian Sullivan speak about?

Brian Sullivan is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Sales, Teamwork & Teambuilding, Personal Growth, Marketing, Negotiation, Communication, Authors, Entrepreneurship, Business Leadership, Success, Entertainers, Television & Film, Celebrity, Broadcasting, Motivational and Leadership.

Where does Brian Sullivan travel from?

Brian Sullivan generally travels from Missouri, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Brian Sullivan?

AAE Speakers Bureau has successfully secured keynote speakers like Brian Sullivan for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Brian Sullivan for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Brian Sullivan or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Brian Sullivan is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Teamwork & Teambuilding. The estimated speaking fee range to book Brian Sullivan for live events is $20,000 - $30,000. Please contact us for virtual event fees. Brian Sullivan generally travels from Missouri, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Liz Nead, Stedman Graham and Libby Gill. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brian Sullivan for an upcoming event.

Brian Sullivan Speaking Topics

  • CLEAR Questions: 5 Questions That Will Get More Leads and Sales –Guaranteed!

    Average to below average salespeople believe their job is to simply educate their customers on the features and benefits of their solution and let their customers make their own decision. Champions, on the other hand, believe it’s their job to ask, listen and learn. By doing so, they can match the perfect product with the perfect prospect. In this session, you will learn:

    • 5 questions to ask on every call
    • Questioning secrets of top interviews
    • How to get customers to sell themselves
    • How to get customers to sell others…for you
    • More

  • Diamonds Are a Rep’s Best Friend: “How Current Customers Can Make You Rich!”

    Salespeople spend countless hours prospecting, cold calling and doing everything possible to get in front of potential clients to deliver their message. When they finally get that appointment with a new prospect, there’s a feeling of elation that they have accomplished something… and they have. But guess what? There is an easier way! In this webinar you will learn:

    • How to sell tons more products into existing accounts
    • How to cross-sell and up-sell without sounding pushy
    • How to identify the best diamond mining opportunities
    • When to and when not to go mining
    • How to make happy customers your best source for referrals
    • More

  • Five Star Relationships: How to Get in the Door and Stay There

    Salesperson says, “If you ever want a quote on something you need or your current supplier messes up, here is my card. I would love to be your #2 backup loser supplier.”

    Pathetic, isn’t it? So why is this response being delivered by lame salespeople around our industry every day? It’s because since 1963 we have all been told that our only job in sales is to find the pain and provide a solution. This seminar will teach you why you should NOT believe it! Instead, sales expert Brian Sullivan will give you the specific skills you need to not only provide solutions, but to also turn your competitor’s happy customers into your ecstatic customers.

    This session will teach you how to:

    • Limit Cold Calling and increase Super Hot calling
    • Identify your competitor’s happy customers and turn their business your way
    • How to use research tools to determine if certain prospects are ripe for equipment sales
    • Question your prospect so they tell you exactly what it is going to take to steal their business.
    • Protect YOUR business from the competition

    This high-energy session is designed to help you increase the number of accounts you sell to, sell more to current customers, and increase sales margins. Do those three things well, and you are about to become famous in this industry!

  • Getting to Yes, The Keys to Accessing Decision Makers at Every Level

    Brian Sullivan’s "20 days to the TOP" communication and negotiation session gives you an easy to learn strategy that will help you more effectively communicate and influence decision makers at every level by “saying less… while selling more.” You'll learn to quickly understand what each level of decision-maker needs and how to deliver a five-star presentation that leaves them longing to hear more.

    • How a “stupid” posture can get you the keys to the “C” suite
    • Why executives always dispute what you say, and how to take advantage of it
    • How an eight cent tool can make you famous in the your industry
    • The questioning technique that gets to the heart of customers’ needs
    • How great historical leaders used PRIDE to fuel their Progress into your best referral sources

  • WOW Factor: Crafting Presentations They'll Never Forget

    Ever been trapped in a dreary presentation, clock-watching and eager for escape? Chances are, your audience has felt the same during lackluster talks. Dive into this session with Brian Sullivan, a distinguished member of the National Speakers Association and one among the exclusive 10% of speakers with the Certified Speaking Professional Designation. With these credentials, what Brian brings to the table is nothing short of the gold standard of presenting. He's here to share his masterful strategies for captivating an audience, no matter its size. If presenting is in your wheelhouse, this is one session you can't afford to skip.

    In this enlightening seminar, you'll discover how to:

    • Craft presentations that invigorate and inspire.
    • Command attention with vibrant and lively deliveries.
    • Establish trust and build genuine connections.
    • Influence minds and drive desired outcomes.
    • Tactfully navigate challenging audiences and scenarios.
    • Propel listeners to take meaningful action.

    By the conclusion of this session, attendees will not only have a roadmap to presentation excellence but also the confidence to use it. Elevate your presenting skills and transform every stage opportunity into a memorable experience for your audience.

Brian Sullivan Videos

Brian Sullivan: Business Speaker - YouTube
Brian Sullivan's PRECISE Selling - YouTube
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BRIAN SULLIVAN

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