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William McDonough

William McDonough

Keynote Speaker: Renowned Architectural Designer, Advisor & Co-Author of "Cradle to Cradle + The Upcycle"

William McDonough Biography

William McDonough is a globally recognized leader in sustainable design and development. He co-authored "Cradle to Cradle: Remaking the Way We Make Things" (2002), widely recognized as a seminal text of both the sustainability and the Circular Economy design movements.

He advises global leaders through McDonough Innovation and is an architect with William McDonough + Partners. His architecture firm is known for having designed many of the primary icons of the sustainable architecture movement. Through his third firm, MBDC, he created the Cradle to Cradle Certified™ Products Program and co-founded the Cradle to Cradle Products Innovation Institute, which administers the program. Cradle to Cradle Certified® is an independent, science-based, third-party, multi-attribute product standard recognized by the world’s leading retailers, including Amazon, Home Depot, Walgreens and Walmart.

He has been active with the World Economic Forum for 25 years and served as the inaugural chair of their Meta-Council on the Circular Economy. He has co-founded four not-for-profit organizations, including GreenBlue, Sustainable Packaging Coalition, and Fashion for Good, a joint-industry initiative aiming to transform the global apparel chain into a force for good.

McDonough received the Presidential Award for Sustainable Development (1996), the first U.S. EPA Presidential Green Chemistry Challenge Award (2003), the National Design Award (2004) and the Fortune Award for Circular Economy Leadership (2017). Time magazine recognized him as a “Hero for the Planet,” noting: “His utopianism is grounded in a unified philosophy that—in demonstrable and practical ways—is changing the design of the world," and in 2019 Fortune magazine named him one of the World's Greatest Leaders.

Contact a speaker booking agent to check availability on William McDonough and other top speakers and celebrities.

William McDonough Speaking Topics

Create More Good, Rather Than Do Less Bad

William McDonough believes that we can create a delightfully diverse, safe, healthy, and just world, with clean air, soil, water, and power--economically, equitably, ecologically, and elegantly enjoyed. Why not? McDonough discusses why efficiency alone is not going to solve the problems we face as a planet--efficiency, sustainability, and the reduction of carbon-footprint only slow the inevitable. Rather than striving to do less bad, McDonough advocates for a new paradigm geared towards increasing positive impacts. Through his illuminating discussion, McDonough maps out:

What it means to build like a tree and rethink design to create products, industries and processes with positive impacts

How modern businesses and communities are accepting the challenge of improving the planet by moving beyond efficiency with the protocols of eco-effectiveness

How companies can leverage efficiency to become 100% renewably powered

Why we are faced with a materials problem rather than an energy problem and what that means for industry

Putting Eco-Effectiveness into Practice for a Cradle to Cradle World

Internationally recognized for his innovative and groundbreaking design ideas, William McDonough explains how we can change the impact of human industry on the environment while encouraging economic success. He takes audiences on a captivating journey, describing how we can all become thoughtfully engaged in a magnificent design assignment that can be understood on a personal level. Audiences gain an understanding of this powerful paradigm for viewing the world for positive impact at all levels as an individual, a professional, and a citizen of the global community. In his stimulating and innovative presentation, McDonough describes:

The best and worst in the history of human design from Thomas Jefferson to Thomas Edison

Puts to rest myths and misconceptions surrounding the effectiveness of banning materials and explain the importance of separating the organic cycle from the technical cycle

Explains the importance of enterprise large and the transformative nature of commerce itself, acting in society's best interest based on the simple notion that the first job of business is keep your customers alive and thriving

Presents new strategies of change for eco-intelligence to help guide our endeavors at every level from the making of molecules to the planning of regions

Cradle to Cradle: Remaking the Way We Make Things

In an eye-opening and provocative presentation based on the book he co-authored with German chemist Michael Braungart, Cradle to Cradle: Remaking the Way We Make Things, American architect William McDonough challenges the way we think about waste, recycling and designing for a planet approaching nine billion. He explains that the widely accepted goals of sustainability and eco-efficiency actually create unbelievable amounts of waste and pollutionthey simply wont be enough. Instead of focusing on reducing footprint, McDonough urges that products be designed to continuously travel in nutrient cyclesbiological (they go back to the soil) or technical (they stay in the use and production cycle safely forever). With this Cradle to Cradle framework in mind, McDonough has shaped the design of everything from carpet to corporate campuses. He shows audiences that:

Design is the first signal of human intention and the key to solving the planets most pressing problems

Recycling is ineffective it is really just a process of downcycling products into low-grade materials that will eventually become waste

Anyone involved in making anything can put eco-effectiveness into practice

Businesses can lead the way on climate change with velocity and scale

If revolutionized, human industry does not have to damage the natural world - products can be designed in a way that they will actually act as revitalizing nutrients for the environment when they are no longer needed

William McDonough Videos

SCW20: Featured speaker - William McDonough - YouTube
What if waste did not exist? | William McDonough
William McDonough explains steel's place in his 'Cradle to Cradle ...

How to book William McDonough?

Our booking agents have successfully helped clients around the world secure talent like William McDonough for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for William McDonough, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for William McDonough or any other celebrity of your choice.

How much does it cost to book William McDonough?

Booking fees for William McDonough, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire William McDonough, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for William McDonough?

All American Entertainment has successfully secured celebrity talent like William McDonough for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book William McDonough for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent William McDonough or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for William McDonough or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


William McDonough is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Social Issues. The estimated speaking fee range to book William McDonough for live events is $50,000 - $100,000, and for virtual events $30,000 - $50,000. William McDonough generally travels from Virginia, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dr. Michio Kaku, Peter Diamandis and Sylvia Earle. Contact All American Speakers for ratings, reviews, videos and information on scheduling William McDonough for an upcoming event.

William McDonough Speaking Topics

  • Create More Good, Rather Than Do Less Bad

    William McDonough believes that we can create a delightfully diverse, safe, healthy, and just world, with clean air, soil, water, and power--economically, equitably, ecologically, and elegantly enjoyed. Why not? McDonough discusses why efficiency alone is not going to solve the problems we face as a planet--efficiency, sustainability, and the reduction of carbon-footprint only slow the inevitable. Rather than striving to do less bad, McDonough advocates for a new paradigm geared towards increasing positive impacts. Through his illuminating discussion, McDonough maps out:

    What it means to build like a tree and rethink design to create products, industries and processes with positive impacts

    How modern businesses and communities are accepting the challenge of improving the planet by moving beyond efficiency with the protocols of eco-effectiveness

    How companies can leverage efficiency to become 100% renewably powered

    Why we are faced with a materials problem rather than an energy problem and what that means for industry

  • Putting Eco-Effectiveness into Practice for a Cradle to Cradle World

    Internationally recognized for his innovative and groundbreaking design ideas, William McDonough explains how we can change the impact of human industry on the environment while encouraging economic success. He takes audiences on a captivating journey, describing how we can all become thoughtfully engaged in a magnificent design assignment that can be understood on a personal level. Audiences gain an understanding of this powerful paradigm for viewing the world for positive impact at all levels as an individual, a professional, and a citizen of the global community. In his stimulating and innovative presentation, McDonough describes:

    The best and worst in the history of human design from Thomas Jefferson to Thomas Edison

    Puts to rest myths and misconceptions surrounding the effectiveness of banning materials and explain the importance of separating the organic cycle from the technical cycle

    Explains the importance of enterprise large and the transformative nature of commerce itself, acting in society's best interest based on the simple notion that the first job of business is keep your customers alive and thriving

    Presents new strategies of change for eco-intelligence to help guide our endeavors at every level from the making of molecules to the planning of regions

  • Cradle to Cradle: Remaking the Way We Make Things

    In an eye-opening and provocative presentation based on the book he co-authored with German chemist Michael Braungart, Cradle to Cradle: Remaking the Way We Make Things, American architect William McDonough challenges the way we think about waste, recycling and designing for a planet approaching nine billion. He explains that the widely accepted goals of sustainability and eco-efficiency actually create unbelievable amounts of waste and pollutionthey simply wont be enough. Instead of focusing on reducing footprint, McDonough urges that products be designed to continuously travel in nutrient cyclesbiological (they go back to the soil) or technical (they stay in the use and production cycle safely forever). With this Cradle to Cradle framework in mind, McDonough has shaped the design of everything from carpet to corporate campuses. He shows audiences that:

    Design is the first signal of human intention and the key to solving the planets most pressing problems

    Recycling is ineffective it is really just a process of downcycling products into low-grade materials that will eventually become waste

    Anyone involved in making anything can put eco-effectiveness into practice

    Businesses can lead the way on climate change with velocity and scale

    If revolutionized, human industry does not have to damage the natural world - products can be designed in a way that they will actually act as revitalizing nutrients for the environment when they are no longer needed

William McDonough Videos

SCW20: Featured speaker - William McDonough - YouTube
What if waste did not exist? | William McDonough
William McDonough explains steel's place in his 'Cradle to Cradle ...
William McDonough | Copenhagen Fashion Summit '17 - YouTube
William McDonough Keynote

William McDonough Reviews

  • William McDonough's presentation was a crowd favorite!
    Cotton Incorporated - Sep 27 2022

  • Brilliant, articulate, inspirational...The first time I heard William McDonough, he transformed my way of thinking about design. I always come away inspired.
    Salsbury-Schweyer, Inc - Nov 23 2010

William McDonough News

How to book William McDonough?

Our booking agents have successfully helped clients around the world secure talent like William McDonough for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for William McDonough, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for William McDonough or any other celebrity of your choice.

How much does it cost to book William McDonough?

Booking fees for William McDonough, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire William McDonough, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

Who is the agent for William McDonough?

All American Entertainment has successfully secured celebrity talent like William McDonough for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book William McDonough for your next private or corporate function.

What is a full-service talent booking agency?

All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent William McDonough or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for William McDonough or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.


William McDonough is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Social Issues. The estimated speaking fee range to book William McDonough for live events is $50,000 - $100,000, and for virtual events $30,000 - $50,000. William McDonough generally travels from Virginia, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dr. Michio Kaku, Peter Diamandis and Sylvia Earle. Contact All American Speakers for ratings, reviews, videos and information on scheduling William McDonough for an upcoming event.

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WILLIAM MCDONOUGH

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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.