Two things limit the growth of any organization: its sales people and its sales process. Many of today’s leaders have question marks about their sales people, and wonder if they’re engaged in the right activities. Few companies provide training or tools for effective sales management. Typically organizations rely on tribal knowledge, assumed best practices and worse—putting their top performers in sales leadership roles. The result? A recipe for stagnation and unreached potential!
Nobody buys anything, goods or services, in the absence of TRUST. The single most competitive advantage in today’s marketplace is not your firm’s marketing collateral, brand awareness, management strength, or its reputation. Your single most powerful competitive advantage is YOU! Growing your personal brand, and your career, requires your prospects and clients buy into you first—on their terms. Before there is a transfer of money in exchange for goods or services there must first be a transfer of trust. Far too many people rely on their company’s history or “story” to secure new business. Trust is built when you, as a Sales Professional, demonstrate Competence, Candor and Concern for your prospects and clients.
This powerful session will focus on the skill set required in TODAY’S selling environment. Whether you sell goods, services or both there is a specific duplicable sales process. The program will cover all 5 steps in the sales cycle and provide critical ‘take-a-ways’ for each.
Program highlights include: The four most powerful questions in sales, the fastest way to discover buyer’s motivation and the best closing question of all time!
Les has an inspiring personality and magnetic presence. He was able to captivate an audience of over 100 sales executives during a presentation that has motivated me to take immediate action in how I approach and communicate with my clients via social media. I encourage any sales executive to contact Les for advice that WILL grow their business.
Unknown
- May 30 2011
Les Lent presented to my sales team and we found him to be professional, knowledgeable, and motivating. I would recommend Les to any organization looking to increase their sales.
Gardner Signs
- Feb 19 2011
Les is a real world training professional. His presentation style is engaging, inspiring, practical, and he adds great bits of humor. I recommend Les for any presentation that you want to be a home run with your audience!
SYSCO Corporation
- Dec 07 2010
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