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Sasha Strauss

Sasha Strauss

Keynote Speaker: Managing Director at Innovation Protocol, A Brand Strategy Consulting Firm for Innovators, MBA Professor at USC and UCLA

Sasha Strauss Biography

In the midst of full time international work, Professor Sasha Strauss finished graduate school at USC in Communications, and UCLA in Business, and chose to stay on campus for eight more years— teaching graduate brand strategy and marketing courses as a professor at both universities to this day. Daily presentations to skeptical students and executives helped Strauss hone his speech craft, advancing him into the top ranks of global speakers.

Professor Strauss speaks at companies like Nestlé and LEGO, and conferences like TEDx and Google Think, delivering these award-winning forums worldwide, from China to Chile. He does all this while taking calls from NPR, Forbes and The Wall Street Journal as they seek his timely guidance on branding anything from corporations to nations. With a unique and proven perspective on how brands should be built and communicated, Professor Strauss opened his own brand management consultancy, Innovation Protocol, in Downtown Los Angeles. Since the company’s first day in 2006, 10% of every employee’s time has been given to non-profits and philanthropies. Now, with 20 coworkers in LA, San Francisco and New York, Innovation Protocol is a philanthropic force, delivering millions in non-profit brand development guidance internationally. The other 90% of the workforce’s time is spent brand thinking on behalf of many of the world’s most prominent brands, such as PayPal and Disney. All this traveling means Professor Strauss steps onto 100 commercial airplane flights a year, but can never check luggage for fear of missing a connection.

When feeding himself on the road he only goes for fruits, nuts and vegetables, but his favorite travel activity is dining in the homes of host families across cultures—where he will eat virtually anything he is served. Professor Strauss’ latest speech work, ‘Branding in the New Normal’, chronicles the distracted journey of the contemporary consumer mind, and outlines the seven must-do methods for building enduring brands in these wild times of global social, mobile, big data, and 3D printing.

Contact a speaker booking agent to check availability on Sasha Strauss and other top speakers and celebrities.

Sasha Strauss Speaking Topics

Brand Leaders in the New Normal

Nobody cares if you're a .com, .org, or .net. All they see is an organization of people with common objectives, and a leader. Examine any institution you admire, and quickly the leader becomes the most significant ingredient.

That leader, you, must consider that human communication has fundamentally changed. If the Gutenberg press, the telegraph, and the phone each restitched the fabric of society, then the Internet did too. And its most significant disruption is in how humans now communicate.

Success in any realm will depend on thought-provoking brands and their well-defined leaders, built for this new time in the history of communication. This follow-up talk by Prof. Sasha Strauss builds on last year's "Branding in the New Normal" with entirely new subject matter (and doodles) on how brand leaders lead leaders in this 'now normal'.

NONPROFITS

While nonprofit branding tends to be the most challenging, it is also the most rewarding. Typically, nonprofits have limited marketing budgets, limited staff and limited resources. While faced with challenges, nonprofits require successful branding in order to be sustainable. The Susan G. Komen Foundation, Share our Strength, Product (RED)— these organizations found their way to fame and funding through strong, creative and consumer-centric branding. This seminar will share proven techniques for defining, articulating and promoting a nonprofit brand. We’ll explore case studies exemplifying how to successfully engage and retain staff, volunteers and donors to ensure longterm success. From volunteers to board members, this session is perfect for all those involved in the nonprofit sector

STARTUPS

Startups can be sexy, but they can also be extremely stressful. While they tend to be the topic everyone wants to discuss and an entrepreneur’s dream to lead, startups require a very calculated and timely brand strategy—too much too soon screams superficial, too little too late is just bad business. The seminar will discuss the development process of all startups, successful strategies for each stage of growth as well as successful case studies where branding helped to build startups into iconic brands. This session is right for any startup leader, entrepreneur, venture capital investor, and anyone else intrigued by the fascinating world of startups.

SOCIAL MEDIA

Your grandmother’s on Facebook. You got a job offer from a friend of your ex-ex-boss through LinkedIn. You stayed up on small town politics through Twitter. There’s no way around it—social media is here to stay. It’s not only the social medium of choice; it’s the connector of global consumers. Product enthusiasts in Japan are sharing how-tos with pen-pals in Italy. Gamers build global clans of fellow players, unified via their digital identities alone. Teachers assign homework via Twitter tweets and big brands have successfully managed a crisis through social media exclusively. This seminar will discuss where brands fit in the wide world of social media culture. We’ll talk about each of the channels, success stories within each one as well as some must-do practices for marketers looking to leverage social media as promotional venue. Facebookers and skeptics alike will enjoy this timely session.

B2B

Branding isn’t just confined to the consumer goods and services industry. Now, more than ever, branding is vital to B2B companies. In fact, some of the strongest brands are in the B2B sector—firms such as Cisco Systems, Intel, Halliburton, SAP, GE, and Texas Instruments have consistently been ranked among the top brands in the world. Such companies are seizing the opportunity to change the perception that B2B companies must be dry in nature. We’ll show you how to use branding to make your firm the easy choice for manager navigating through an infinitely long list of suppliers. This session is for those who are looking to differentiate themselves on more than just price and build long term customer relationships.

Sasha Strauss Videos

Sasha Strauss: Re-think the Retail Mind - YouTube
Brand Positioning
Brand Research

How do I book Sasha Strauss to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Sasha Strauss for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Sasha Strauss, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Sasha Strauss or any other speaker of your choice.

How much does it cost to book Sasha Strauss for a speaking engagement?

Speaking fees for Sasha Strauss, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $30,000 - $50,000. For the most current speaking fee to hire Sasha Strauss, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Sasha Strauss speak about?

Sasha Strauss is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Inspirational, Strategic Leadership, Personal Growth, Marketing, Social Activism, Technology, Entrepreneurship, Motivational, Leadership and Social Media.

Where does Sasha Strauss travel from?

Sasha Strauss generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Sasha Strauss?

AAE Speakers Bureau has successfully secured keynote speakers like Sasha Strauss for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Sasha Strauss for your next private or corporate function.

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AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Sasha Strauss or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

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Sasha Strauss is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Inspirational and Strategic Leadership. The estimated speaking fee range to book Sasha Strauss for live events is $30,000 - $50,000. Please contact us for virtual event fees. Sasha Strauss generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Candace Reese Walters, Christi Tasker and Michel Neray. Contact All American Speakers for ratings, reviews, videos and information on scheduling Sasha Strauss for an upcoming event.

Sasha Strauss Speaking Topics

  • Brand Leaders in the New Normal

    Nobody cares if you're a .com, .org, or .net. All they see is an organization of people with common objectives, and a leader. Examine any institution you admire, and quickly the leader becomes the most significant ingredient.

    That leader, you, must consider that human communication has fundamentally changed. If the Gutenberg press, the telegraph, and the phone each restitched the fabric of society, then the Internet did too. And its most significant disruption is in how humans now communicate.

    Success in any realm will depend on thought-provoking brands and their well-defined leaders, built for this new time in the history of communication. This follow-up talk by Prof. Sasha Strauss builds on last year's "Branding in the New Normal" with entirely new subject matter (and doodles) on how brand leaders lead leaders in this 'now normal'.

  • NONPROFITS

    While nonprofit branding tends to be the most challenging, it is also the most rewarding. Typically, nonprofits have limited marketing budgets, limited staff and limited resources. While faced with challenges, nonprofits require successful branding in order to be sustainable. The Susan G. Komen Foundation, Share our Strength, Product (RED)— these organizations found their way to fame and funding through strong, creative and consumer-centric branding. This seminar will share proven techniques for defining, articulating and promoting a nonprofit brand. We’ll explore case studies exemplifying how to successfully engage and retain staff, volunteers and donors to ensure longterm success. From volunteers to board members, this session is perfect for all those involved in the nonprofit sector

  • STARTUPS

    Startups can be sexy, but they can also be extremely stressful. While they tend to be the topic everyone wants to discuss and an entrepreneur’s dream to lead, startups require a very calculated and timely brand strategy—too much too soon screams superficial, too little too late is just bad business. The seminar will discuss the development process of all startups, successful strategies for each stage of growth as well as successful case studies where branding helped to build startups into iconic brands. This session is right for any startup leader, entrepreneur, venture capital investor, and anyone else intrigued by the fascinating world of startups.

  • SOCIAL MEDIA

    Your grandmother’s on Facebook. You got a job offer from a friend of your ex-ex-boss through LinkedIn. You stayed up on small town politics through Twitter. There’s no way around it—social media is here to stay. It’s not only the social medium of choice; it’s the connector of global consumers. Product enthusiasts in Japan are sharing how-tos with pen-pals in Italy. Gamers build global clans of fellow players, unified via their digital identities alone. Teachers assign homework via Twitter tweets and big brands have successfully managed a crisis through social media exclusively. This seminar will discuss where brands fit in the wide world of social media culture. We’ll talk about each of the channels, success stories within each one as well as some must-do practices for marketers looking to leverage social media as promotional venue. Facebookers and skeptics alike will enjoy this timely session.

  • B2B

    Branding isn’t just confined to the consumer goods and services industry. Now, more than ever, branding is vital to B2B companies. In fact, some of the strongest brands are in the B2B sector—firms such as Cisco Systems, Intel, Halliburton, SAP, GE, and Texas Instruments have consistently been ranked among the top brands in the world. Such companies are seizing the opportunity to change the perception that B2B companies must be dry in nature. We’ll show you how to use branding to make your firm the easy choice for manager navigating through an infinitely long list of suppliers. This session is for those who are looking to differentiate themselves on more than just price and build long term customer relationships.

Sasha Strauss Videos

Sasha Strauss: Re-think the Retail Mind - YouTube
Brand Positioning
Brand Research
Branding in Relation to Marketing, Advertising & PR
Why We Should Believe

Sasha Strauss Reviews

  • Sasha is animated, entertaining and seriously dedicated to his art and craft of branding as well as his commitment to give an incredible presentation. I wish more speakers put as much work, energy and interest in how they present their material. His flow is streamlined, and I wasn't bored once. I didn't reach for my iPhone to check in or "check out"... only at the end to tweet something he said. He is both dramatic and authentic, and a mix of serious and slightly inappropriate. Perfect combination!
    Unknown - Apr 27 2012

  • Sasha is not only knowledgeable about his subject, he has a special ability to deliver his message in a way that is fun and impactful. He has a tremendous energy that is quickly transferred into the audience. You will not only feel enriched with solid knowledge, but actually motivated to take action. I've seen Sasha enter a stage and breathe life into rooms that contain glazy eyed audiences that have just sat through hours of prior speakers. It does not matter who is speaking before or after Sasha, he's always the one people are talking about when they leave the room.
    Unknown - Nov 21 2011

  • Sasha's presentation was the most convincing argument on the power of social media that I have heard. I enjoyed both the well presented content as well as Sasha's energetic and entertaining delivery. It was clear that Sasha may be in the minority of people who both understand the power of social media, as well as how social media can be effectively captured and utilized.
    Unknown - Nov 05 2011

  • Inspirational, motivational, current, and can I describe a professor/speaker as fashionable? Sasha, with an occasional pink tie and studded belt, helped breathe new life into our agency and empowered us to use brands to make the world a better place.
    CRISP | Brand Agency - Oct 26 2011

  • Excellent speaker! Captivating from the very beginning. His energy is so powerful and the content is just pure concentrated wisdom. Even answers to questions from the audience are mini powerful inspirational speeches within themselves. While good speakers are light bulbs, broadcasting light in hopes that some ideas are absorbed by the audience, Sasha is a laser. Relevant, powerful ideas are lined up and delivered one after the other with extreme precision and piercing energy. What I learned from him can be implemented in every aspect of my life.
    Unknown - Sep 29 2011

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SASHA STRAUSS

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