Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Trust AAE Speakers Bureau for Booking Top Professional Speakers. Find a Keynote Speaker Today.
Alberto Savoia

Alberto Savoia

Keynote Speaker: Co-founder, Pretotype Labs, Former Google Executive and Authority on Innovation

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    Live Event Fee: $20,000 - $30,000
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Alberto Savoia Biography

As Google's first Director of Engineering, Alberto Savoia led the team that launched Google AdWords. Later, in his role as Google's Innovation Agitator, he developed pretotyping—a rigorous data-based system for validating new product ideas. Prior to Google, Savoia was a successful serial entrepreneur and the first Director of Software Technology Research at Sun Microsystems Laboratories, where he played a key role in the development of Java technology and tools.

Savoia's work has garnered significant industry recognition and awards, including The Wall Street Journal Technical Innovation Award, InfoWorld's Top 25 CTOs Award, and InfoWorld's Technology of the Year Award. Today, he is highly sought-after as a speaker, teacher, and coach, renowned for his ability to help organizations unlock their full potential for innovation and growth. From his inaugural Entrepreneurial Innovation workshop at Stanford in 2011 to his current coaching of Fortune 500 companies, Savoia has made a deep and lasting impact on the product management and innovation practices of many leading companies worldwide. His latest book, "The Right It—Why So Many Ideas Fail and How to Make Sure Yours Succeed," was published by HarperCollins in 2019.

Contact a speaker booking agent to check availability on Alberto Savoia and other top speakers and celebrities.

Alberto Savoia Speaking Topics

The Pretotyping Manifesto - Make Sure You Are Building the Right It Before You Build It Right

Have you ever poured your heart, blood, sweat, tears and money to build, perfect and launch an innovative "can't miss" new product or feature ... and then discovered that your "can't miss" idea turned out to be something that few customers actually wanted or needed? We call this scenario "The Innovator's Nightmare" and it's something that most innovative companies have to deal with because, as decades of data show, most new products and most innovations fail in the market.

Pretotyping, an innovation technique developed and perfected at Google and now taught at Stanford and many other organizations and companies, can help you avoid "The Innovator's Nightmare" by helping you make sure that you are building the right 'it' before you invest too much time and money to build 'it' right. In addition, pretotyping helps you make the most of your innovation potential, because it makes it possible for you to explore and test, quickly and cheaply, new crazy ideas that would normally be dismissed as too risky or expensive to try. By combining these two benefits of pretotyping, an established and successful company can maximize its chances for successful breakthrough innovation.

In this presentation Alberto Savoia, former Google Innovation Agitator, Engineering Director and one of its most popular speakers, will introduce the basic principles, techniques, tools and metrics for pretotyping, with many real-world examples and case studies.

Unleash the Innovators - Entrepreneurial Innovation at Google

Google does many things differently, and the way it approaches innovation is one of the most distinctive aspects of its culture, and something most large companies could learn from.

In this presentation, Googles early employee and Innovation Agitator Alberto Savoia describes how the companys core belief that great innovation can come from anyone at any time has shaped its culture and its practices, and has led to some of its most notable successes. From Googles famous 20% time rule that gives employees one day a week to pursue their own projects, to its flat organizational structure and the unique role of managers, to its data-driven process for testing new ideas to ensure fast failure, Alberto will explain how Google has managed to keep true to its startup roots and core beliefs as it grew into one of the largest companies in the world. Finally, Alberto explains how any company can successfully adapt Googles innovation practices to their existing culture.

Innovate Like a Startup, Go to Market Like a Grownup

Large organizations have enormous innovation potential at their disposal. The number of innovative products and services that reach the market and succeed, however, is a very small fraction of that potential. The quantity and type of innovation a company achieves is directly related to the way it approaches, fosters, selects, and funds innovation efforts. Large companies tend to build upon and around their past and current successes which leads them to a very narrow innovation spectrum and inhibits most breakthrough innovation.

In this presentation, based on his Stanford workshop by the same title, Alberto Savoia leverages his own experiences as both a successful serial startup entrepreneur and as an innovation agitator at Google to show you how already established and successful companies can innovate like startups, but also leverage their existing resources and market reach to significantly increase their odds of market success with innovative products.

Alberto Savoia Videos

Executive Perspectives: Alberto Savoia on Pretotyping
GTAC 2011: Opening Keynote Address

How do I book Alberto Savoia to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Alberto Savoia for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Alberto Savoia, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Alberto Savoia or any other speaker of your choice.

How much does it cost to book Alberto Savoia for a speaking engagement?

Speaking fees for Alberto Savoia, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $20,000 - $30,000. For the most current speaking fee to hire Alberto Savoia, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Alberto Savoia speak about?

Alberto Savoia is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Innovation, Change Management, Business Growth, Authors, Entrepreneurship, Design and Consulting.

Where does Alberto Savoia travel from?

Alberto Savoia generally travels from California, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Alberto Savoia?

AAE Speakers Bureau has successfully secured keynote speakers like Alberto Savoia for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Alberto Savoia for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Alberto Savoia or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Alberto Savoia is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Innovation and Change Management. The estimated speaking fee range to book Alberto Savoia for live events is $20,000 - $30,000. Please contact us for virtual event fees. Alberto Savoia generally travels from California, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Charles Denham, MD, Michael Maslansky and Troy Hazard. Contact All American Speakers for ratings, reviews, videos and information on scheduling Alberto Savoia for an upcoming event.

Alberto Savoia Speaking Topics

  • The Pretotyping Manifesto - Make Sure You Are Building the Right It Before You Build It Right

    Have you ever poured your heart, blood, sweat, tears and money to build, perfect and launch an innovative "can't miss" new product or feature ... and then discovered that your "can't miss" idea turned out to be something that few customers actually wanted or needed? We call this scenario "The Innovator's Nightmare" and it's something that most innovative companies have to deal with because, as decades of data show, most new products and most innovations fail in the market.

    Pretotyping, an innovation technique developed and perfected at Google and now taught at Stanford and many other organizations and companies, can help you avoid "The Innovator's Nightmare" by helping you make sure that you are building the right 'it' before you invest too much time and money to build 'it' right. In addition, pretotyping helps you make the most of your innovation potential, because it makes it possible for you to explore and test, quickly and cheaply, new crazy ideas that would normally be dismissed as too risky or expensive to try. By combining these two benefits of pretotyping, an established and successful company can maximize its chances for successful breakthrough innovation.

    In this presentation Alberto Savoia, former Google Innovation Agitator, Engineering Director and one of its most popular speakers, will introduce the basic principles, techniques, tools and metrics for pretotyping, with many real-world examples and case studies.

  • Unleash the Innovators - Entrepreneurial Innovation at Google

    Google does many things differently, and the way it approaches innovation is one of the most distinctive aspects of its culture, and something most large companies could learn from.

    In this presentation, Googles early employee and Innovation Agitator Alberto Savoia describes how the companys core belief that great innovation can come from anyone at any time has shaped its culture and its practices, and has led to some of its most notable successes. From Googles famous 20% time rule that gives employees one day a week to pursue their own projects, to its flat organizational structure and the unique role of managers, to its data-driven process for testing new ideas to ensure fast failure, Alberto will explain how Google has managed to keep true to its startup roots and core beliefs as it grew into one of the largest companies in the world. Finally, Alberto explains how any company can successfully adapt Googles innovation practices to their existing culture.

  • Innovate Like a Startup, Go to Market Like a Grownup

    Large organizations have enormous innovation potential at their disposal. The number of innovative products and services that reach the market and succeed, however, is a very small fraction of that potential. The quantity and type of innovation a company achieves is directly related to the way it approaches, fosters, selects, and funds innovation efforts. Large companies tend to build upon and around their past and current successes which leads them to a very narrow innovation spectrum and inhibits most breakthrough innovation.

    In this presentation, based on his Stanford workshop by the same title, Alberto Savoia leverages his own experiences as both a successful serial startup entrepreneur and as an innovation agitator at Google to show you how already established and successful companies can innovate like startups, but also leverage their existing resources and market reach to significantly increase their odds of market success with innovative products.

Alberto Savoia Videos

Executive Perspectives: Alberto Savoia on Pretotyping
GTAC 2011: Opening Keynote Address

Alberto Savoia Reviews

  • We got lots of really good feedback on Alberto! People were very excited about his presentation.
    PwC - Jun 15 2023

  • How do I book Alberto Savoia to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Alberto Savoia for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Alberto Savoia, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Alberto Savoia or any other speaker of your choice.
  • How much does it cost to book Alberto Savoia for a speaking engagement?

    Speaking fees for Alberto Savoia, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $20,000 - $30,000. For the most current speaking fee to hire Alberto Savoia, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Alberto Savoia speak about?

    Alberto Savoia is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Innovation, Change Management, Business Growth, Authors, Entrepreneurship, Design and Consulting.
  • Where does Alberto Savoia travel from?

    Alberto Savoia generally travels from California, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Alberto Savoia?

    AAE Speakers Bureau has successfully secured keynote speakers like Alberto Savoia for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Alberto Savoia for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Alberto Savoia or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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