Robert Tercek

Robert Tercek

Keynote Speaker: Tech Strategist, Author & Host of "The Futurists" Podcast

Robert Tercek Biography

Robert Tercek is an award-winning digital media pioneer, author, and public speaker recognized for his influential work in the fields of digital innovation, media, and entertainment. A global authority on the process of dematerialization, he has helped shape the modern media landscape with his work across television, gaming, mobile, and online platforms.

A charismatic keynote speaker with a unique visual style, Tercek is in constant demand for his original presentations on the topics of the future of media, society and collaborative creativity. He shares his vision of applied innovation at conferences, university symposia, and corporate events around the world and as the co-host of the Futurists podcast.

Tercek is the founder and CEO of General Creativity, a strategic advisory firm specializing in digital transformation and long-term planning. Previously, he served in senior executive leadership at motion picture studios, television networks, and software companies, where he supervised the launch of pioneering digital services that are now used by hundreds of millions of people every day.

In 2021, Tercek was recognized as the Humanitarian of the Year by the Media Excellence Awards for his leadership in designing and launching COVID SMART™, an interactive training program designed to keep workers safe on the job during the pandemic.

His book, "Vaporized: Solid Strategies for Success in a Dematerialized World," is widely acclaimed for its analysis of the shift from physical products to digital services, detailing the disruptive trends transforming traditional business models. In the book, Tercek explores how “vaporization” -- the process of moving physical goods and services into the digital realm -- is redefining business, technology, and consumer behavior, providing companies with a roadmap to thrive in an increasingly virtual economy. "Vaporized" earned several accolades, including the International Book Award for Best Business Book.

Contact a speaker booking agent to check availability on Robert Tercek and other top speakers and celebrities.

Robert Tercek Speaking Topics

Vaporized: A Post-Pandemic Update

Robert Tercek, an international authority on the topic of dematerialization, shares perspectives on the acceleration of the process of digital transformation during the pandemic. This talk updates his "Vaporized" thesis for the moment which the world's information empires dominated the stock market.

Blueprint for Control of the Information Economy

The profound disruption now underway in broadcast media reveals a startling truth: information is no longer subject to the old rules of the industrial economy. The collapse of old media is just a prelude to the massive transformation that will affect every mature business from the industrial era. Robert Tercek navigates the entirely new ecosystem for value creation that is replacing the old industrial model of markets and channels; it’s dominated by companies that control the flow of data. Business leaders need a clear view of the road ahead in order to make the right strategic decisions. Tercek provides a framework for strategic decision-making, what he calls the blueprint of the new information ecosystem. He offers amazing insight into the dynamics that will affect any company that deals with information-rich products and services.

Vaporized: Solid Strategies for Success in a Dematerialized World

Media industries took the first blows dealt by the rise of digital technology. One by one, once-tangible goods such as music CDs and video DVDs were “vaporized,” replaced by pixels and bytes of data – forcing media industries into a state of rapid and constant reinvention. Some areas of the business bottomed out; new opportunities for nimble players have emerged. The digital revolution is picking up speed, and is set to transform every industry and economic system on the planet in almost unimaginable ways – even those once thought to be immune from its effects. In his groundbreaking new book “Vaporized” (LifeTree Media, September 2015), named International Book of the Year 2016, Robert Tercek takes us inside the world’s largest cultural and economic transformation since the industrial revolution, and explains what it means to consumers, employers and policy makers.

The Intuitive Leap: 21st Century Creativity.

Forget everything you know about applied creativity. The history of the Western World is the story of exploration, discovery and decisive leadership. Your innovation process must recover this spirit of adventure. Robert Tercek covers a breathtaking sweep of historical events, ranging from the Renaissance to the dawn of the Internet, to distill vital lessons for today’s leaders about decision making in the midst of seismic shifts in the competitive landscape. He reveals how intuitive leaders make decisions with less than 100% perfect information, and explains how to discern a long term trend from a passing fad. He also shares an understanding of the way that new technologies shape consumers and entire cultures. This talk will inspire your team and your partners to make the leap to 21st Century innovation.

The Activated Audience: How to Master Participatory Media

The most significant change in our era is the shift in control from producers to consumers. Every company must now contend with an audience that is empowered to speak up, organize, and take action. Is the activated audience a threat? Robert Tercek sees it as an enormous opportunity. He explains how to harness the immense power of participation to build stronger connections to key audience segments. Drawing from his experience as the producer of highly successful online multiplayer games and the largest live seminars ever produced, he reveals the keys to motivating audience engagement by providing roles and tools that direct willing participants towards constructive and purposeful interaction. Every organization dealing with end users will benefit from mastering these lessons.

Robert Tercek Videos

Robert Tercek - TEDx Santa Barbara Salon
Robert Tercek Keynote NetBase LIVE 2016

How do I book Robert Tercek to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Robert Tercek for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Robert Tercek, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Robert Tercek or any other speaker of your choice.

How much does it cost to book Robert Tercek for a speaking engagement?

Speaking fees for Robert Tercek, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Robert Tercek are $30,000 - $50,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Robert Tercek, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Robert Tercek speak about?

Robert Tercek is a keynote speaker and industry expert who speaks on a wide range of topics such as Innovation, Technology, Creativity, Entrepreneurship, Business, Digital Transformation, Futurism, E-Commerce, Author, Podcast Host and TED.

Where does Robert Tercek travel from?

Robert Tercek generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Robert Tercek?

AAE Speakers Bureau has successfully secured keynote speakers like Robert Tercek for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Robert Tercek for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Robert Tercek or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Robert Tercek is a keynote speaker and industry expert who speaks on a wide range of topics including Innovation, Technology and Creativity. The estimated speaking fee range to book Robert Tercek for live events is $30,000 - $50,000, and for virtual events $10,000 - $20,000. Robert Tercek generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are R "Ray" Wang, Mike Walsh and Sharon Gai. Contact All American Speakers for ratings, reviews, videos and information on scheduling Robert Tercek for an upcoming event.

Robert Tercek Speaking Topics

  • Vaporized: A Post-Pandemic Update

    Robert Tercek, an international authority on the topic of dematerialization, shares perspectives on the acceleration of the process of digital transformation during the pandemic. This talk updates his "Vaporized" thesis for the moment which the world's information empires dominated the stock market.

  • Blueprint for Control of the Information Economy

    The profound disruption now underway in broadcast media reveals a startling truth: information is no longer subject to the old rules of the industrial economy. The collapse of old media is just a prelude to the massive transformation that will affect every mature business from the industrial era. Robert Tercek navigates the entirely new ecosystem for value creation that is replacing the old industrial model of markets and channels; it’s dominated by companies that control the flow of data. Business leaders need a clear view of the road ahead in order to make the right strategic decisions. Tercek provides a framework for strategic decision-making, what he calls the blueprint of the new information ecosystem. He offers amazing insight into the dynamics that will affect any company that deals with information-rich products and services.

  • Vaporized: Solid Strategies for Success in a Dematerialized World

    Media industries took the first blows dealt by the rise of digital technology. One by one, once-tangible goods such as music CDs and video DVDs were “vaporized,” replaced by pixels and bytes of data – forcing media industries into a state of rapid and constant reinvention. Some areas of the business bottomed out; new opportunities for nimble players have emerged. The digital revolution is picking up speed, and is set to transform every industry and economic system on the planet in almost unimaginable ways – even those once thought to be immune from its effects. In his groundbreaking new book “Vaporized” (LifeTree Media, September 2015), named International Book of the Year 2016, Robert Tercek takes us inside the world’s largest cultural and economic transformation since the industrial revolution, and explains what it means to consumers, employers and policy makers.

  • The Intuitive Leap: 21st Century Creativity.

    Forget everything you know about applied creativity. The history of the Western World is the story of exploration, discovery and decisive leadership. Your innovation process must recover this spirit of adventure. Robert Tercek covers a breathtaking sweep of historical events, ranging from the Renaissance to the dawn of the Internet, to distill vital lessons for today’s leaders about decision making in the midst of seismic shifts in the competitive landscape. He reveals how intuitive leaders make decisions with less than 100% perfect information, and explains how to discern a long term trend from a passing fad. He also shares an understanding of the way that new technologies shape consumers and entire cultures. This talk will inspire your team and your partners to make the leap to 21st Century innovation.

  • The Activated Audience: How to Master Participatory Media

    The most significant change in our era is the shift in control from producers to consumers. Every company must now contend with an audience that is empowered to speak up, organize, and take action. Is the activated audience a threat? Robert Tercek sees it as an enormous opportunity. He explains how to harness the immense power of participation to build stronger connections to key audience segments. Drawing from his experience as the producer of highly successful online multiplayer games and the largest live seminars ever produced, he reveals the keys to motivating audience engagement by providing roles and tools that direct willing participants towards constructive and purposeful interaction. Every organization dealing with end users will benefit from mastering these lessons.

Robert Tercek Videos

Robert Tercek - TEDx Santa Barbara Salon
Robert Tercek Keynote NetBase LIVE 2016
  • How do I book Robert Tercek to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Robert Tercek for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Robert Tercek, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Robert Tercek or any other speaker of your choice.
  • How much does it cost to book Robert Tercek for a speaking engagement?

    Speaking fees for Robert Tercek, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Robert Tercek are $30,000 - $50,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Robert Tercek, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Robert Tercek speak about?

    Robert Tercek is a keynote speaker and industry expert who speaks on a wide range of topics such as Innovation, Technology, Creativity, Entrepreneurship, Business, Digital Transformation, Futurism, E-Commerce, Author, Podcast Host and TED.
  • Where does Robert Tercek travel from?

    Robert Tercek generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Robert Tercek?

    AAE Speakers Bureau has successfully secured keynote speakers like Robert Tercek for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Robert Tercek for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Robert Tercek or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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