AI is no longer a niche technology; it is infrastructure. Yet many organizations remain paralyzed by complexity or fear of job displacement. In this high-energy, zero-jargon session, Austin strips away the mystique of Artificial Intelligence, moving beyond buzzwords to understand how Large Language Models actually "think"—visualizing them not as magic, but as calculators for ideas instead of numbers. By addressing the biggest fears head-on, attendees leave with a clear understanding that AI is not here to replace them, but to free them from the grunt work of thinking so they can focus on decision-making. This is the "bicycle for the mind" upgraded to a rocket ship.
In the new era of content, AI isn't just changing how we tell stories—it's changing who can tell them. From creating marketing-grade video with tools like Sora to dubbing content into 11 languages, the barrier between idea and execution has collapsed. But for creatives, the question remains: "If AI helps me, is it really mine?" This session acts as a practical toolkit for marketers and creatives who need to do more with less. Austin dismantles the fear that AI destroys creativity and replaces it with a workflow that amplifies intent. He walks audiences through the exact tools and tactics used to create high-quality, authentic content—demonstrating how to survive the shift from traditional SEO to "AI SEO," where being cited by an algorithm is the new ranking factor.
The companies dominating in 2030 won't just have the best AI—they will have the best cultures built to deploy it. While most of the world debates the basics, market leaders are already miles ahead. Drawing on experience leading the Forbes AI Group and advising world leaders, Austin brings an insider's perspective on the strategic landscape of Artificial Intelligence.
This session bridges the gap between high-level strategy and on-the-ground execution. Austin introduces the "AI Implementation Protocol"—a proven, four-phase change management framework. Audiences move from understanding the "fluency gap" and "Agent Commerce" directly into a roadmap for operationalizing AI, learning exactly how to move from scattered experiments to scalable infrastructure in six months without breaking the organization.
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Every CEO faces the same critical fork in the road: build your AI capabilities in-house or partner with external vendors. This decision can make or break AI initiatives—and most organizations get it wrong. Austin Ambrozi delivers an intensive masterclass on turning AI ambition into operational reality, providing a complete framework for AI implementation success, whether you choose to build, buy, or blend both approaches.
Drawing from his experience as COO of an AI company backed by Netflix's co-founder and his advisory work with world leaders, Austin cuts through the vendor hype and implementation mythology to show what actually works.
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