Discover why unforgettable stories aren’t born—they’re built. In this keynote, Andrew pulls back the curtain on the creative engine behind Pixar’s golden age, sharing insights from two decades spent shaping some of the world’s most beloved films. Audiences will learn the hidden mechanics of crafting stories that resonate: how to captivate from the first moment, how to create deep emotional alignment by placing viewers inside the characters’ shoes, and how to respect your audience by inviting them into the narrative.
We’ll explore Pixar’s famed iterative process—how “breaking” a story is the essential step to rebuilding it into something extraordinary—and reveal the secret sauce behind making any idea unforgettable.
Data informs—but stories transform. This session, designed originally for Deloitte Digital, shows how sustainability messaging becomes far more powerful when grounded in narrative. Andrew guides participants through real sustainability stories, deconstructing why some inspire action while others fall flat.
Using Pixar’s time-tested framework and an accessible iteration method, attendees will collaborate, experiment, and ultimately leave with a compelling sustainability story of their own. This talk empowers organizations to move beyond statistics and craft narratives that change minds—and the future.
Artificial intelligence is reshaping creativity, but the heart of storytelling remains human. In this session, Andrew dives into the craft of narrative using today’s cutting-edge A.I. tools—drawing from his experience creating 75 short films with emerging technologies.
Participants will learn what A.I. enhances, what it can’t replace, and how to avoid the pitfalls that lead to “content slop.” From premise to structure, from character to controlling idea, from tool selection to telegraphing narrative beats, this is a masterclass in building meaningful stories in a world overflowing with generative content. Walk away knowing how to turn A.I. from a gimmick into a genuine storytelling partner. Failure
Greatness isn’t achieved by avoiding failure—it’s built by embracing it. In this candid and inspiring talk, Andrew Gordon shares a behind-the-scenes look at how Pixar cultivated one of the most admired creative cultures in the world. Learn how psychological safety, the Braintrust model, and a relentless feedback process transformed setbacks into breakthroughs. Discover why films fail, how to mine crises for insight, and what an effective notes session really looks like. This keynote is ultimately about trusting the process—creating a culture where honest feedback fuels innovation, and where teams feel empowered to take risks that lead to excellence. This talk is based on his 20 years at Pixar and mentorship from the studios founder, Ed Catmull.
Oct 4, 2021 ... EXCLUSIVE: Brave director Mark Andrews and his former Pixar colleague Andrew Gordon have teamed up with Israeli producer Oded Turgeman to develop an ...
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