Alan Gustafson

Alan Gustafson

Keynote Speaker: NASCAR Crew Chief

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Alan Gustafson Biography

Alan Gustafson is an American Monster Energy NASCAR Cup Series crew chief from Ormond Beach, Florida.

Gustafson is one of the most successful crew chiefs in NASCAR today. He leads the No. 9 Hendrick Motorsports team of driver Chase Elliott – the 2018 NASCAR Cup Series most popular driver, 2016 NASCAR Cup Series rookie of the year and 2014 NASCAR Xfinity Series champion.

Growing up just down the road from historic Daytona International Speedway, Gustafson developed a passion for racing at a young age. At 8 years old, he began turning wrenches on the go-karts of childhood friend Casey Yunick – the grandson of legendary car builder and mechanic Smokey Yunick. As a mechanic, Gustafson moved quickly through the legend cars, late model and Sports Car Club of America ranks.

After graduating from Seabreeze High School in Daytona Beach, Florida, Gustafson enrolled at nearby Embry-Riddle Aeronautical University to study mechanical engineering. During his college career, he was faced with a life-altering decision: finish his courses or relocate to North Carolina to pursue his dream of working in motor sports. Gustafson chose the latter.

After arriving in North Carolina in 1996, Gustafson teamed with driver Jimmy Foster to co-own a Goody's Dash Series team. He called the shots as both crew chief and engineer as the duo finished sixth in the standings. Gustafson became a first-time NASCAR crew chief in 1997 after joining Addington Racing’s NASCAR Gander Outdoors Truck Series team and transitioned the following season to the Xfinity Series as an engineer for Diamond Ridge Motorsports.

Gustafson's big break came in 1999 after renting space from champion crew chief Gary DeHart, who saw promise in the young Floridian and offered him a chance to work in the chassis department of Hendrick Motorsports, one of NASCAR’s top operations. After quickly proving himself, Gustafson joined the DeHart-led No. 5 Hendrick Motorsports team in 2000 as shock specialist for two-time champion driver and NASCAR Hall of Famer Terry Labonte. His hard work again paid off in 2002 when he was promoted to the No. 5 team’s lead engineer, a position he held for three seasons under crew chief Jim Long.

Before the start of the 2005 season, Gustafson was named crew chief for the No. 5 Chevrolet with rookie driver Kyle Busch. That year, he earned his first two NASCAR Cup Series victories as a crew chief – first at Fontana, California, and then at ISM Raceway – as Busch captured rookie of the year honors. Gustafson spent 2006 and 2007 at the helm for Busch, winning at least one race each year and appearing in the Cup Series playoffs both seasons.

After a 2008 stint leading driver Casey Mears in the No. 5 Chevrolet, Gustafson was given the opportunity to work with another NASCAR Hall of Famer, legend Mark Martin, who also happened to be his childhood hero. In 2009, the crew chief posted the best season of his career, finishing second in points after five wins with the talented Martin. The duo earned five victories, 21 top-five finishes, 32 top-10s, eight pole positions and 953 laps led in two seasons together.

At the end of 2010, Gustafson was named crew chief of the iconic No. 24 Chevrolet driven by another NASCAR legend, four-time NASCAR Cup Series champion Jeff Gordon. In five seasons, he coached Gordon to several milestones, including the driver’s 85th Cup victory and first Homestead-Miami Speedway win.

In 2014, Gustafson led Gordon to four wins, including the driver’s record fifth victory at Indianapolis Motor Speedway, and Hendrick Motorsports’ 200th pole position. The No. 24 team’s 23 top-10 finishes that year rank as a career best for Gustafson. In his final full-time season in 2015, Gordon was in the title conversation until the final race at Homestead-Miami. He and Gustafson ultimately finished third, just five points back, with one win, five top-five finishes, 21 top-10s and four poles. Combined, the pair scored 11 wins, 51 top-five finishes and 97 top-10s.

Gustafson embarked on a year of change in 2016. The veteran crew chief led rising star Elliott to the most successful rookie season in the past decade with the duo earning 10 top-five finishes and 17 top-10s at NASCAR’s highest level. They started the season with a bang by capturing the 2016 Daytona 500 pole award and their momentum continued through to the end of the year with the No. 24 team earning a spot in the Cup Series playoffs. Elliott ultimately finished 10th in the championship standings. The driver earned 2016 rookie of the year honors while Gustafson became the first two-time winner of MOOG’s Problem Solver of the Year award, which recognizes the best overall performance by a crew chief in the Cup Series.

Gustafson began 2017 by earning the pole position for the Daytona 500 for the second consecutive year with Elliott and team. The pair continued their strong run throughout the season, besting the previous year’s results by collecting 12 top-five finishes, 21 top-10s and ultimately advancing to the Round of 8 in the Cup Series playoffs and finishing fifth in the standings.

The dynamic duo of Gustafson and Elliott hit their stride in 2018, collecting three victories, including Watkins Glen International, which marked the first career win for Elliott and 250th for Hendrick Motorsports. Their season included 10 top-five finishes, 20 top-10s and one pole award at Daytona in July. The team again secured a spot in the Cup Series playoffs, advancing to the Round of 8 for the second consecutive season.

Contact a speaker booking agent to check availability on Alan Gustafson and other top speakers and celebrities.

Alan Gustafson Videos

Winner's Weekend: Chase Elliott and Alan Gustafson at Talladega ...
Alan Gustafson shares why Hamlin incident shortened Elliott's 'fuse ...
NASCAR at Martinsville March 2015: Chad Knaus & Alan Gustafson ...

How do I book Alan Gustafson to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Alan Gustafson for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Alan Gustafson, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Alan Gustafson or any other speaker of your choice.

How much does it cost to book Alan Gustafson for a speaking engagement?

Speaking fees for Alan Gustafson, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Alan Gustafson are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Alan Gustafson, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Alan Gustafson speak about?

Alan Gustafson is a keynote speaker and industry expert who speaks on a wide range of topics such as Manufacturing, Leadership and Sports.

Where does Alan Gustafson travel from?

Alan Gustafson generally travels from Davidson, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Alan Gustafson?

AAE Speakers Bureau has successfully secured keynote speakers like Alan Gustafson for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Alan Gustafson for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Alan Gustafson or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Alan Gustafson is a keynote speaker and industry expert who speaks on a wide range of topics including Manufacturing, Leadership and Sports. The estimated speaking fee range to book Alan Gustafson for live events is $10,000 - $20,000, and for virtual events Below $10,000. Alan Gustafson generally travels from Davidson, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Richie Parker, Larry McReynolds and Andy Papathanassiou. Contact All American Speakers for ratings, reviews, videos and information on scheduling Alan Gustafson for an upcoming event.

Speaker profile last updated by AAE Talent Team on 11/06/2024.

Alan Gustafson Videos

Winner's Weekend: Chase Elliott and Alan Gustafson at Talladega ...
Alan Gustafson shares why Hamlin incident shortened Elliott's 'fuse ...
NASCAR at Martinsville March 2015: Chad Knaus & Alan Gustafson ...
  • How do I book Alan Gustafson to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Alan Gustafson for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Alan Gustafson, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Alan Gustafson or any other speaker of your choice.
  • How much does it cost to book Alan Gustafson for a speaking engagement?

    Speaking fees for Alan Gustafson, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Alan Gustafson are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Alan Gustafson, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Alan Gustafson speak about?

    Alan Gustafson is a keynote speaker and industry expert who speaks on a wide range of topics such as Manufacturing, Leadership and Sports.
  • Where does Alan Gustafson travel from?

    Alan Gustafson generally travels from Davidson, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Alan Gustafson?

    AAE Speakers Bureau has successfully secured keynote speakers like Alan Gustafson for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Alan Gustafson for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Alan Gustafson or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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