Drawing on her extensive experience supporting senior leaders in high-pressure corporate and sports environments, Susan Oguche unpacks the components of executive presence that elevate leaders from competent to inspirational. This session explores verbal and nonverbal communication techniques, storytelling, media engagement, and authentic confidence-building strategies that senior executives must master to influence stakeholders and inspire teams. Using real-world case studies and practical exercises, attendees will gain frameworks to cultivate their own presence and command thoughtful respect in any professional setting.
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Susan Oguche draws from her years working with major sports franchises to reveal how communications leaders manage complex narratives, maintain brand integrity, and engage diverse fan bases under constant public scrutiny. This talk blends crisis management best practices with the unique challenges and opportunities in sports communications, offering insights into media relations, sponsorship storytelling, athlete engagement, and reputation building. Attendees will learn how to align organizational goals with authentic storytelling that resonates emotionally and strategically.
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Practical Strategies and Empowering Mindsets for Career Success and Family Fulfillment
As a seasoned leader and working mother, Susan Oguche shares candid insights on navigating the competing demands of career advancement and family life with grace and purposeful intention. This session addresses time management, boundary-setting, resilience-building, and authentic leadership while honoring personal priorities. Participants will hear actionable advice on overcoming imposter syndrome, cultivating support networks, and designing flexible strategies that empower women to thrive professionally without sacrificing their values or well-being.
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The future of communications demands a blend of deep expertise and broad cross-functional skills. This session teaches leaders how to build and develop high-performing communications teams fluent in AI tools, digital strategy, and human-centered leadership. Learn the three phases of skills growth (full-stack capability, adjacent domain fluency, and cross-functional human skills) and practical steps to embed these in your team culture. Discover how effective oversight of AI-powered workflows can unlock creativity and strategic impact while maintaining ethical standards.
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