J.C. Herz

J.C. Herz

Keynote Speaker: Co-Founder & CEO of Ion Channel; Fellow at the National Security Institute; Author of "Joystick Nation" and "Learning to Breathe Fire"

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J.C. Herz Biography

JC Herz is the COO of Ion Channel, and has served on federal advisory and research boards for more than a decade. She co-chairs the NTIA (Department of Commerce) Software Transparency Standards and Formats working group. She has served as a White House Special Consultant to the Office of the Secretary of Defense, and as an advisor to DARPA’s Defense Sciences Office. Herz co-authored the Pentagon’s Open Technology Development roadmap spearheaded by Sue Payton, then head of acquisitions for the Air Force. Herz served on the National Academy of Science’s (NAS) Standing Committee on Technology Insight (TIGER), a future-trends council for the intelligence community, the National Science Foundation’s Federal Advisory Committee for Education and Human Resources, and the National Research Council’s committee on IT and Creative Practice.

Herz wrote the book on the video game industry, Joystick Nation: How Videogames Ate Our Quarters, Won Our Hearts, and Rewired Our Minds . As The New York Times' computer game critic, she wrote weekly essays about computer games as technology, design, and popular culture, and helped to formulate the critical language around this emerging medium, which rivals Hollywood in commercial terms and continues to outpace other forms of entertainment in the minds, hearts, and wallets of the 21st-century youth.

Her latest books are Learning to Breathe Fire: The Rise of CrossFit, which illuminates the sports subculture, and the Primal Future of Fitness and A Dark & Dismal Flower, written with her daughter, Eve Scott.

Herz is the founder of Batchtags LLC, which provides large data analytics and interactive visualization and decision support technologies and services to Fortune 500 companies and the federal government. Herz is also a Fellow at the National Security Institute.

Contact a speaker booking agent to check availability on J.C. Herz and other top speakers and celebrities.

J.C. Herz Speaking Topics

Office Hour with J.C. Herz

Visual analytics: How to go from eye candy to actual decision support; Corporate fear factor: Dealing with the business/management obstacles to analytics; In-house vs. outsourcing: How to think about build vs. buy for big data

OODA Loop: How to Understand the Use Cases for Big Data

This talk uses the OODA Loop concept (Observe, Orient, Decide, Act) as a framework to categorize Big Data use cases and data-driven services and the front-ends to those services. Rather than starting with the underlying technology or the data sources, the OODA loop starts with WHY the user needs information. It answers the question of when a black box beats an analytic tool, and vice versa.

Ammunition for the CFO: How to be a Hard-Nosed Business Customer for Analytics

Big data analytics are in the hockey stick phase of media buzz, and there is pressure to buy these technologies just because everyone else seems to be doing it (or at least, thats what we read in the business magazines), or because all the cool kids are doing it. But when you have to justify a business decision to invest hundreds of thousands or millions or tens of millions of dollars in IT and services, thats not enough. This presentation lays out some clear, concrete gating conditions for when it makes sense to pull the trigger on big data initiatives, and how they should be procured, depending on the use case, the data assets, and the resources available.

J.C. Herz Videos

Supplier Risk Where OSS Collides With Vendor Management JC Herz
The Cyberspace Solarium Commission: A Year After The Report
Art of Manliness Podcast: JC Herz

How do I book J.C. Herz to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like J.C. Herz for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for J.C. Herz, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for J.C. Herz or any other speaker of your choice.

How much does it cost to book J.C. Herz for a speaking engagement?

Speaking fees for J.C. Herz, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $10,000 - $20,000. For the most current speaking fee to hire J.C. Herz, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does J.C. Herz speak about?

J.C. Herz is a keynote speaker and industry expert who speaks on a wide range of topics such as Technology, Author, Gaming, Cybersecurity, Computer Science and E-Commerce.

Where does J.C. Herz travel from?

J.C. Herz generally travels from Washington, DC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for J.C. Herz?

AAE Speakers Bureau has successfully secured keynote speakers like J.C. Herz for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book J.C. Herz for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host J.C. Herz or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


J.C. Herz is a keynote speaker and industry expert who speaks on a wide range of topics including Technology, Author and Gaming. The estimated speaking fee range to book J.C. Herz for live events is $10,000 - $20,000. Please contact us for virtual event fees. J.C. Herz generally travels from Washington, DC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are John Romero, David Polfeldt and Raph Koster. Contact All American Speakers for ratings, reviews, videos and information on scheduling J.C. Herz for an upcoming event.

Speaker profile last updated by AAE Talent Team on 06/10/2025.

J.C. Herz Speaking Topics

  • Office Hour with J.C. Herz

    Visual analytics: How to go from eye candy to actual decision support; Corporate fear factor: Dealing with the business/management obstacles to analytics; In-house vs. outsourcing: How to think about build vs. buy for big data

  • OODA Loop: How to Understand the Use Cases for Big Data

    This talk uses the OODA Loop concept (Observe, Orient, Decide, Act) as a framework to categorize Big Data use cases and data-driven services and the front-ends to those services. Rather than starting with the underlying technology or the data sources, the OODA loop starts with WHY the user needs information. It answers the question of when a black box beats an analytic tool, and vice versa.

  • Ammunition for the CFO: How to be a Hard-Nosed Business Customer for Analytics

    Big data analytics are in the hockey stick phase of media buzz, and there is pressure to buy these technologies just because everyone else seems to be doing it (or at least, thats what we read in the business magazines), or because all the cool kids are doing it. But when you have to justify a business decision to invest hundreds of thousands or millions or tens of millions of dollars in IT and services, thats not enough. This presentation lays out some clear, concrete gating conditions for when it makes sense to pull the trigger on big data initiatives, and how they should be procured, depending on the use case, the data assets, and the resources available.

J.C. Herz Videos

Supplier Risk Where OSS Collides With Vendor Management JC Herz
The Cyberspace Solarium Commission: A Year After The Report
Art of Manliness Podcast: JC Herz
  • How do I book J.C. Herz to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like J.C. Herz for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for J.C. Herz, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for J.C. Herz or any other speaker of your choice.
  • How much does it cost to book J.C. Herz for a speaking engagement?

    Speaking fees for J.C. Herz, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $10,000 - $20,000. For the most current speaking fee to hire J.C. Herz, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does J.C. Herz speak about?

    J.C. Herz is a keynote speaker and industry expert who speaks on a wide range of topics such as Technology, Author, Gaming, Cybersecurity, Computer Science and E-Commerce.
  • Where does J.C. Herz travel from?

    J.C. Herz generally travels from Washington, DC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for J.C. Herz?

    AAE Speakers Bureau has successfully secured keynote speakers like J.C. Herz for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book J.C. Herz for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host J.C. Herz or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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J.C. HERZ

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