Clients, here's an all-encompassing guide to nurturing a solid, long-term relationship with your agency that can be a key factor in the success of your business. Much like a marriage, the relationship that develops between you and your agency will be dictated to a great extent by the chemistry that develops between both parties. Is your ad agency equipped to grow and expand with your business? How can you be assured your agency will react quickly to your needs? Alf Nucifora provides a road map that you will refer to time and again, offering proven programs and thought-provoking tips to help get the most from your agency. Presented by a seasoned ad professional who has worked on both the agency and client sides, and has the scars to prove it.
All the tricks of the trade and much more in terms of managing a client's business. Learn how to sell your clients what they need rather than simply what they want. Valuable tips on how to be a partner to your clients and not just a vendor. Win your client's confidence and help nurture a profitable and long-standing client/provider relationship.
Competitive organizations of the millennium face change at every turn. Corporate restructuring, TQM processes and new technologies are a few of the forces that challenge today's managers to make swift adjustments, without disrupting the normal business flow. Alf Nucifora, recognized for his ability to facilitate change and inspire action, discusses the factors that separate the winners from losers. Learn what will happen if change is not managed properly, what three primary roles must be assigned before change can be attempted, and why the people who make up your organization are the keys to implementing change successfully.
The last word on breaking through the glass ceiling as seen from a supportive male point of view. Valuable information, tips and psychological insights on how to deal with this everyday problem that is endemic in today's male dominated, corporate environment.
Personal crisis and how to cope with it as told from firsthand experience. Learn how a CEO who is always on the go, has learned to cut back on the stress without having to cut back on the man-hours.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.
All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.