Accessories from (decoratives to tools) are small add-on sales that pay off big enough to send your kids to college. While selling the “Big Stuff” is vital, each add-on accessory sale accumulates into significant profits. Pick up vibrant ideas on how to display, merchandise and romance the accessories.
Transform your life from so-so to super successful in five simple steps. In one hour, you’ll change how you think about communications, thought patterns, home/office/retail layout, colors you live with and what surrounds you in all of your environments. You’ll leave with at least five tangible things you can do immediately to get results.
Boomers aren’t “just old people” any more than Gen Zs are “just kids.” Understanding how and why each generation thinks, shops and buys gives you the key to making decisions about your store from decor, to lighting, signs and layout. People have different needs at different stages of their lives. In this seminar you'll develop an understanding of how and why each generation thinks, shops and buys. From that knowledge comes the power to make intelligent choices in your stores decor, lighting, signs and layout.
It's been said that you can't paint until you learn to draw. This seminar on Display and Visual Merchandising will offer new insights to both experienced and novice retailers. Visual Merchandising & Display are two affordable and highly effective ways to differentiate your store brand through simple visual presentation techniques. Some topics covered in this seminar are: Retail Color Psychology, Sensory Merchandising, Basic Design Techniques as they relate to retail, Lighting, Signage and Display. Take your presentation from expected to exceptional! This is a 1.5 hour presentation - or more, depending on the program needs.
A great display doesn’t have to cost a fortune! Retail expert Linda Cahan teaches how to project your image and attract new customers with creative visuals that can be used immediately. Be inspired with cost effective ideas for windows and interior displays that are exciting, - fun and eye-catching for retail stores – no matter what type!
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