Dallas Cowboys Cheerleaders

Dallas Cowboys Cheerleaders

Keynote Speaker: Part of the face of American Football

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Dallas Cowboys Cheerleaders Biography

The Dallas Cowboys Cheerleaders for a long time were known as part of the face of American Football.

DCC started with the founding of the Dallas Cowboys, in 1960. Originally known as the CowBelles & Beaux, the DCC was formed from local high school students.

In the early 1970s, Cowboys manager, Tex Schramm, decided to change their image to boost attendance. At first he simply tried hiring professional models but that did not work due to the their lack of athletic ability. So, he then decided to train an entirely new and unique squad, which would combine an attractive appearance, athletic ability, and talent as performers.

This was done first for the 1972-1973 NFL season, where they organized a more sophisticated set of choreographed routines. This was when they first gained widespread national attention.

Even greater national attention came in 1978 when the squad was on two network TV specials, NBC Rock-n-Roll Sports Classic and The Osmond Brothers Special on ABC. In 1978, they had their own hour special to launch the season for Monday Night Football.

The made-for-TV movie "The Dallas Cowboys Cheerleaders" was aired January 14, 1979. Starring Jane Seymour, it had a 48% share of the national television audience The sequel, "The Dallas Cowboys Cheerleaders II", was aired January 13, 1980. Through the years, they have had many other TV appearances.

They have toured throughout the US (on and off field) and overseas. Included in this are regular appearances in United Service Organizations (USO) tours. This started in Christmas of 1979, for US troops stationed in South Korea. This remains a regular function for them.

The current Director of the DCC is Kelli McGonagill Finglass and the choreographer is Judy Trammell. Unlike the early days with the late Tex Schramm, the current general manager of the Dallas Cowboys has much less involvement with the DCC, focusing on the football team instead.

Contact a speaker booking agent to check availability on Dallas Cowboys Cheerleaders and other top speakers and celebrities.

How do I book Dallas Cowboys Cheerleaders to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Dallas Cowboys Cheerleaders for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Dallas Cowboys Cheerleaders, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Dallas Cowboys Cheerleaders or any other speaker of your choice.

How much does it cost to book Dallas Cowboys Cheerleaders for a speaking engagement?

Speaking fees for Dallas Cowboys Cheerleaders, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is Below $10,000. For the most current speaking fee to hire Dallas Cowboys Cheerleaders, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Dallas Cowboys Cheerleaders speak about?

Dallas Cowboys Cheerleaders is a keynote speaker and industry expert who speaks on a wide range of topics such as Football and Celebrity.

Where does Dallas Cowboys Cheerleaders travel from?

Dallas Cowboys Cheerleaders generally travels from Dallas, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Dallas Cowboys Cheerleaders?

AAE Speakers Bureau has successfully secured keynote speakers like Dallas Cowboys Cheerleaders for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Dallas Cowboys Cheerleaders for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Dallas Cowboys Cheerleaders or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Dallas Cowboys Cheerleaders is a keynote speaker and industry expert who speaks on a wide range of topics including Football and Celebrity. The estimated speaking fee range to book Dallas Cowboys Cheerleaders for live events is Below $10,000. Please contact us for virtual event fees. Dallas Cowboys Cheerleaders generally travels from Dallas, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Candice Crawford, Cardi B and Jennifer Hale. Contact All American Speakers for ratings, reviews, videos and information on scheduling Dallas Cowboys Cheerleaders for an upcoming event.

Speaker profile last updated by AAE Talent Team on 19/03/2025.
  • How do I book Dallas Cowboys Cheerleaders to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Dallas Cowboys Cheerleaders for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Dallas Cowboys Cheerleaders, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Dallas Cowboys Cheerleaders or any other speaker of your choice.
  • How much does it cost to book Dallas Cowboys Cheerleaders for a speaking engagement?

    Speaking fees for Dallas Cowboys Cheerleaders, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is Below $10,000. For the most current speaking fee to hire Dallas Cowboys Cheerleaders, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Dallas Cowboys Cheerleaders speak about?

    Dallas Cowboys Cheerleaders is a keynote speaker and industry expert who speaks on a wide range of topics such as Football and Celebrity.
  • Where does Dallas Cowboys Cheerleaders travel from?

    Dallas Cowboys Cheerleaders generally travels from Dallas, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Dallas Cowboys Cheerleaders?

    AAE Speakers Bureau has successfully secured keynote speakers like Dallas Cowboys Cheerleaders for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Dallas Cowboys Cheerleaders for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Dallas Cowboys Cheerleaders or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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