Event Planning Resources
The resources below were created to help event and meeting organizers create, measure, and expand the potential of corporate events, university events, and association conferences. These reports, ebooks, videos, case studies, and calculators are all available for download. As your trusted partner in the speaker booking process, AAE is committed to helping create engaging and memorable events.
Guides for Successful Event Planning
With the time that goes into planning and executing a great, engaging event, your free time to learn new skills or improve others might be more limited than you’d like. We’ve assembled a list of great resources that can help you on your event planning journey, whether you are an industry veteran or new to the business.
Event Planning Guides
Customer Success Stories
Organizations across industries like technology, financial services, non-profit, and university, leverage the impact that a keynote speaker can make to engage audiences and convey compelling messages to attendees. Here are some examples of the clients we’ve been fortunate to work with who share their success stories.
From the AAE Speaks Blog
- Top Soccer Speakers to Book Ahead of the 2026 World Cup
The world’s biggest sporting event is approaching, bringing renewed attention to the athletes who have shaped the game. The 2026 FIFA World Cup will take place across the United States, Canada, and Mexico and will be the largest in history, expanding to 48 teams and 104 matches. As global attention turns to soccer, the stories
- Women Speakers Inspiring Audiences Across Industries
Women’s History Month is a moment to recognize the women shaping culture, innovation, leadership, and global conversations. Across industries, from entertainment and sports to technology, activism, and global affairs, women are driving ideas that influence how audiences think about creativity, resilience, and the future. While this month highlights those contributions, the impact of these voices
- Geopolitical Speakers Who Help Audiences Make Sense of a Changing World
Global instability often raises difficult questions for leaders, organizations, and communities. International developments increasingly influence markets, technology policy, economic outlooks, and public discourse. For many organizations, understanding these shifts requires more than following headlines; it requires perspective. Geopolitical experts, economists, historians, and policy thinkers can help audiences examine the broader forces shaping global affairs. The
- Considering a Big Name? Comparable Voices That Align With Your Goals and Budget
If the big name speaker you’re considering isn’t available or stretches the budget beyond where it should be, you don’t have to sacrifice impact. Corporate events and conferences often begin with a headline keynote speaker in mind: an Olympic champion, a cultural icon, a bestselling author. Then realities intervene. Availability changes. Speaker fees shift. Programming
- Winter Olympic Standouts You Can Book for Events
The Winter Olympics have officially concluded, but for event planners, this is when the real opportunity begins. Every Games produces defining performances, new breakout stars, and unforgettable moments. Once the closing ceremony ends, demand for these athletes rises quickly. Organizations want to hear directly from the individuals who performed under the highest pressure imaginable. Here
Speaker Spotlight Videos
Video is a very helpful tool in the busy event organizer’s toolbox. Giving us a sense for personality, speaking style, and topic expertise, speakers who can effectively draw you in through video are highly likely to do the same (or better) in person. Below, you’ll find a series of speaker interviews we did, and we also have compiled playlists featuring some of the top talent in a variety of categories. Check them out below.
DEI speaker Deanna Singh shares valuable insight on building an inclusive workplace.
