AAE’s Team of Industry Experts Found the Right Talent, for the Right Price, on the Right Platform

Pendo Virtual Event Case Study
Kareem Abdul-Jabbar Headshot
Kareem Abdul-Jabbar

In September 2020, Pendo hosted their annual user conference virtually on Social27. This event includes business and motivational speakers such as NBA legend Kareem Abdul-Jabbar, director Nina Kristic, and Blue Apron CEO Linda Kozlowski.

Pendo Overview

Pendo hosts an annual user conference for Pendo customers and prospects, product managers, UX, and Customer Success professionals. Pendo is a platform that accelerates successful product adoption. Pendo customers include the world’s leading software companies and digital enterprises, including Verizon, LabCorp, BMC, Coupa, Okta, Salesforce, and Zendesk.
“We were glad to book speakers we normally wouldn’t have been able to have.”
Erin Wilkinson, Field Marketing Manager at Pendo

Pendo’s Challenge

The client’s main challenge was finding the right virtual platform for 1000+ attendees. Since this annual conference historically took place in person, Pendo had to translate a traditionally live event to a virtual event.

AAE’s Approach

While the client pivoted to a virtual platform, it was important to find speakers that resonated with their attendees. AAE offered the best prices and availability for virtual speakers and adopted a personal approach to the entire booking and logistics process. Our dedicated booking experts were a reliable point of contact between the client and talent, and our logistics team did test runs with the talent to ensure that the event went smoothly.
Jasmine Mansfield, AAE
Jasmine Mansfield
Edie Boan, AAE
Edie Boan
AAE was easy to work with – I could just message Jasmine directly and she helped a ton with speaker availability and cost. Edie did test runs to ensure a smooth event on the day.
Erin Wilkinson, Field Marketing Manager at Pendo

The Results

Pendo rated their virtual event 5/5 for meeting their expectations.
Pendo Gave AAE a Full 5-Star Rating
Star Speakers
Pendo also shared that they had a great experience with the speakers they booked and that they were glad to have high-profile speakers that normally would have been out of budget or restricted by travel and busy schedules.

Let AAE Help You Find Your Perfect Speaker Today